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77% Of Clients Would Certainly Post A Review If They Were Asked
More than a 35% would do it to advise others about their client experience and 24% would undoubtedly direct their review to the business itself.
Over a 26% would want to post a review to help other individuals with their decision making process.
Source: Podium
98 Percent Of Yelp's Browsers Bought From A Business They Found On The Website
Typically, 142 million consumers visit Yelp on a monthly basis. This is as great a time as any if you have not declared your totally free Yelp business page.
Source: RevLocal
Most Best-selling Items Have An Average Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to customer rating stats, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
70 Percent Of Consumers Choose To Discover A Business By Means Of Posts And Reviews, Rather Than Advertisements
Ads are all well and good, however it deserves trying a different approach too. Reviews are by far the very best way to discover the truth about a service or product.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company
The star rating is the first thing consumers see. Still, users focus on other aspects as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US customers.
Source: Statista
Favorable Reviews Encourage 68% Of Consumers To Choose Local Businesses
Because the large bulk of customers check out reviews, you'd want yours to be enticing to new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Just 6 Percent Of Consumers Don't Rely On Consumer Reviews At All
According to customer review statistics, a massive 19 percent of consumers always rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
89% Of Clients Like To Read Reviews Using Their Smart Devices
Be it by means of an app or a mobile internet browser, customers prefer to read reviews on their smart phones.
Source: Statista
63.6% Of Consumers Go To Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.
These online review statistics show the basic appeal of a website can just presume when it concerns trust.
Source: Review Trackers
89% Of Consumers Browse A Businesses Reactions To Reviews
Not only do the majority of customers read the review replies, 30% of them value them highly. Nearly 96% read the reactions to their own reviews.
Source: Brightlocal
Negative Reviews Can Improve Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive factor for users to spend more time on your site. According to online review data, people devote more than five times as long on a site when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the maker states. The reason, makers' descriptions are essentially advertisements.
Source: Martech Zone
Over Half Of Customers Won't Utilize A Service If It Has Less Than A 4 Star Ranking
This stat is among many that show the importance of online ratings. Now that news of consumer complete satisfaction travels this fast, keeping your consumers delighted is more vital than ever.
57% of customers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
11% looked only for companies with a best five star rating.
Source: Brightlocal
Google Accounts For 57.5 Percent Of All Reviews Globally
Google remains in the lead here, followed by Facebook as a remote second.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers