Online Item Reviews About A Product Can Boost Its Conversion Rate By More Than 270 Percent

User review statistics reveal the purchase likelihood for a product with 5 reviews is 270 percent higher than the very same product without reviews.

Source: Spiegel Research Center

89% Of Consumers Browse A Businesses Reactions To Reviews

Not only do a lot of customers read the review replies, 30% of them hold them in high regard. Practically 96% read the responses to their own reviews.

Source: Brightlocal

88% Of Executives View Reputation Risk As A Leading Business Issue

Reputation management statistics show a company's reputation doesn't impact simply the customers. Potential employees likewise look at scores and read reviews.

Source: Deloitte

77% Of Clients Do Not Rely On Reviews That Are Older Than Three Months

Clients don't care how great your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that businesses should to be continuously asking for reviews.

Source: Statuslabs

91 Percent Of Millennials Depend On Online Reviews As Much As Friends And Family

Online review statistics position clients' reviews as the most trustworthy source of suggestions. Online reviews generally carry the very same weight as recommendations from loved ones.

Source: Brightlocal

90% Of Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You know what people state about first impressions, right?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

Think about asking your visitors to write one if you don't have reviews on your site.

Source: Martech Zone

Google Represents 57.5 Percent Of All Reviews Across The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

61% Of Regional Businesses Have An Average Rating Of 4 To 5 Stars

Typically 2 out of 3 businesses have excellent and awesome ratings. Only 5% of businesses have a ranking listed below three stars.

Source: Brightlocal

86 Percent Of Consumers Would Think About Writing A Review For A Business

Your consumers are your most important resource, and it's not only because of the money they spend at your business. They will be willing to share it if you give them a great experience.

Source: Brightlocal

Negative Reviews Can Improve Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your website. According to online review stats, people devote more than five times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

More Than Four Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Positive Reviews Encourage 68% Of Customers To Use Local Businesses

Considering that the vast bulk of customers check out reviews, you'd want yours to be appealing to new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star score is the first thing consumers see. Still, users pay attention to other elements also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of United States consumers.

Source: Statista

49 Percent Of Consumers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of customers, who take notice of the variety of reviews is currently at 46 percent.

Source: Brightlocal

Software Reviews Influence Over 98 Percent Of All Purchasers

18 percent of software application purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

If A Business Makes An Effort To Resolve Issues Rapidly And Effectively, 95% Of Unsatisfied Customers Will Return To A Company

Clients don't expect you to be perfect. When things go wrong, they do expect you to remedy things. If there's nothing else a business can do to solve a problem, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday