53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.

Today's buyers are smart and want the best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

30% Of Consumers Feel Comfortable With A Company Which Reacts To Online Reviews

Keeping in touch with your consumers establishes trust. Even something as simple as responding to their remarks and reviews can make them feel appreciated.

As you might anticipate, customers who feel this way are ready to spend more money with a company.

Source: Statuslabs

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Only 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a surprisingly low number of companies really utilize them.

Although we now understand why consumer reviews are so effective, most businesses apparently don't.

Source: LsaInsider

95% Of Unhappy Clients Will Go Back To A Business If A Business Makes An Effort To Fix Issues Rapidly And Efficiently

Clients don't anticipate you to be perfect. When things go wrong, they do expect you to resolve things. If there's nothing else a company can do to resolve a problem, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a brand-new automobile and there are numerous models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.

With the help of other people, you manage to decide on a model that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

90% Of Customers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals say about impressions, right?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

88% Of Executives Judge Reputation Risk As A Leading Business Problem

Reputation management statistics show a business's reputation does not affect simply the consumers. Prospective team members also look at ratings and take a look at reviews.

Source: Deloitte

Only 6% Of Customers Don't Rely On Customer Reviews At All

According to customer review statistics, a tremendous 19 percent of consumers always trust online reviews and never ever a make a purchase without checking out reviews initially.

Source: Statista

The Typical Review Length Has Actually Become 65% Much Shorter Since 2010

Now a days reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a tweet.

Source: Review Trackers

15 Percent Of People Don't Trust Businesses Without Online Reviews

No trust indicates no interactions. 15% of potential consumers won't even consider working with a business they can't find opinions about.

Source: Statuslabs

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More

We already discussed the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. People expect to see some negative reviews.

Source: Capterra

61 Percent Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars

Overall two thirds of businesses have outstanding and awesome scores. Just 5% of businesses have a rating below three stars.

Source: Brightlocal

73% Of Consumers Believe Written Reviews Are More Crucial Than Star And Number Ratings

Online review data make it clear people aren't pleased with scores alone.

Customer reviews make the statistics appear more genuine which is what the potential clients are trying to find. Almost a 3rd of consumers state written reviews are the only function that makes them think the sites' reviews are useful and appropriate.

Source: Fan and Fuel