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Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, makers' descriptions are essentially ads.
Source: Martech Zone
Most Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have visited a supplier. Online review trends show people prefer to comment if they had a positive experience, rather than a average or unfavorable one.
Source: Brightlocal
30% Of Consumers Feel Positive About A Business Which Responds To Online Reviews
Keeping in touch with your customers creates trust. Even something as simple as responding to their reviews and comments can make them feel valued.
As you may anticipate, customers who feel this way are ready to spend more money with a company.
Source: Statuslabs
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the enormous effect user ratings have on their business. Undesirable client or employee reviews can affect 90% of job seekers.
Source: Career Arc
95% Of Unsatisfied Consumers Will Go Back To A Business If A Business Deals With Issues Quickly And Effectively
Customers do not anticipate you to be perfect. When things go wrong, they do anticipate you to deal with things. If there is absolutely nothing else a business can do to resolve a problem, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
61 Percent Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars
Generally 2 out of 3 companies have great and awesome scores. Just 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
83% Of Consumers Do Not Rely On Advertising
The conventional channels to reach customers aren't as influential as they used to be. Most users who no longer trust ads choose to take note of clients' suggestions online.
Source: Statuslabs
70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business
Four reviews may be too few. Many people check out a lot more reviews to get an idea of how business is in fact doing. Do not depend upon that fact alone.
Source: Brightlocal
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to purchase a brand-new car and there are a number of models which fit your requirements. How do you select the very best one for you? Well, you read the reviews.
With the help of other people, you quickly select a model that works for you. That's how favorable reviews convert consumers into customers.
Source: Consumer Affairs
91 Percent Of Millennials Turn To Online Reviews As Much As Loved Ones
Online review stats place customers' reviews as the most trustworthy source of recommendations. Online reviews usually bring the same weight as recommendations from friends and family.
Source: Brightlocal
90% Of Clients Require Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals say about first impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to write one.
Source: Martech Zone
Positive Reviews Motivate 68 Percent Of Consumers To Use A Local Business
Given that the vast bulk of consumers read reviews, you'd want yours to be inviting to new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of businesses really utilize them.
Although we now understand why customer reviews are so powerful, most businesses obviously do not.
Source: LsaInsider
86% Of Customers Would Consider Writing A Review For A Business
Your consumers are your most important resource, and it's not only because of the cash they spend at your business. They will be ready to share it if you provide them an excellent experience.
Source: Brightlocal
88% Of Executives Judge Reputation Risk As A Leading Business Issue
Reputation management statistics indicate a company's reputation doesn't impact simply the clients. Prospective team members likewise look at rankings and take a look at reviews.
Source: Deloitte