70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Many people check out a lot more reviews to get a better idea of how the business is actually doing. Don't depend on that figure alone.

Source: Brightlocal

49 Percent Of Consumers Consider The Number Of Online Reviews As A Vital Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency too.

The share of clients, who pay attention to the number of reviews is presently at 46%.

Source: Brightlocal

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of businesses actually utilize them.

Although we now know why client reviews are so effective, many businesses obviously don't.

Source: LsaInsider

72% Of Customers Won't Take Action Before They Read Some Reviews

No matter how eye-catching your marketing is, you still require client reviews. There is no other way around it. Clients are still ready to hear you out, however they rely on other people more.

Source: My Testimonial Engine

88% Of Executives View Reputation Risk As A Top Business Problem

Reputation management stats suggest a business's reputation does not impact just the customers. Prospective team members also look at scores and take a look at reviews.

Source: Deloitte

71% Of Millennials Search Customer Reviews Of Professional Services

Over half of all people in need of an expert service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to pick a doctor or an attorney.

Young people (age 18-35) are a lot more likely to hire an expert based on online reviews. Only 19% of millennials will think about employing an attorney without any.

Source: Thomson Reuters

53% Of Americans Consider Item Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and desire the best bang for their buck. It's no surprise that they consider checking out reviews as a big part of the buying decision.

Source: Statista

Just 6 Percent Of Consumers Don't Trust Customer Reviews At All

According to consumer review stats, a tremendous 19% of customers constantly rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

70 Percent Of Consumers Choose To Find Out About A Business Through Posts And Reviews, Rather Than Ads

Ads are all well and good, but it's worth attempting a different approach as well. Reviews are by far the best way to find the truth about a product or service.

Source: Statuslabs

73% Of Customers Believe Client Reviews Are More Crucial Than Star And Number Scores

Online review statistics make it clear individuals aren't pleased with scores alone.

Client reviews make the statistics appear more genuine which is what the would-be clients are searching for. Almost a third of customers say composed reviews are the only function that makes them think the websites' reviews are relevant and helpful.

Source: Fan and Fuel

Over Half Of Clients Aged 25 To 34 Wrote Reviews

According to Statista, the younger generations are seemingly the more opinionated ones.

Source: Statista

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'always' or 'really often'.

Source: Trust You

15% Of Users Don't Trust Businesses With No Online Reviews

No trust implies no interactions. 15% of potential clients won't even consider doing business with a business they can't discover opinions about.

Source: Statuslabs