83 Percent Of Customers Don't Trust Advertising

The conventional channels to reach consumers aren't as prominent as they utilized to be. A lot of users who no longer trust ads choose to take note of customers' recommendations online.

Source: Statuslabs

Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are free, a remarkably low number of businesses in fact use them.

Although we now understand why consumer reviews are so effective, a lot of businesses apparently do not.

Source: LsaInsider

86 Percent Of Customers Would Consider Writing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the cash they spend at your business. If you provide a good experience, they will want to share it.

Source: Brightlocal

88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices

Data reveal that reviews were more successful than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Online Item Reviews About An Item Can Amplify Its Conversion Rate By More Than 270%

User review statistics reveal the purchase possibility for an item with five reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

89% Of Clients Read A Businesses Replies To Reviews

Not only do a lot of individuals check out the review replies, 30% of them highly value them. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

89% Of Buyers Choose To Read Reviews On Their Smartphones

Be it via an app or a mobile internet browser, folks prefer to read reviews on their phones.

Source: Statista

77% Of Customers Do Not Rely On Reviews That Are Older Than Three Months

Customers don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

72 Percent Of Clients Won't Take Action Before They Read Some Reviews

No matter how eye-catching your marketing is, you still need customer reviews. There's no other way around it. Customers are still willing to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization

The star ranking is the first thing customers see. Still, users focus on other factors too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US customers.

Source: Statista

Positive Reviews Motivate 68 Percent Of Consumers To Choose A Local Business

Given that the vast bulk of customers read reviews, you'd want yours to be appealing to new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is presently the most popular social media which can also affect our buying decisions.

According to social reviews stats, Facebook affects more than half of users' purchase choices.

Facebook reviews stats expose that four out of five users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

53% Of Customers Anticipate Companies To Reply Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of customer reviews stay without a reply. That's regrettable, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

70 Percent Of Customers Choose To Learn About A Business By Means Of Articles And Reviews, Instead Of Ads

Advertisements are all well and good, however it's worth attempting a different approach also. Reviews are without a doubt the very best method to find the truth about a service or product.

Source: Statuslabs

Negative Reviews Can Improve Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, individuals spend more than 5 times as long on a site when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to buy a brand-new automobile and there are several models which fit your criteria. How do you select the best one for you? Well, you read online reviews.

With the help of other consumers, you quickly choose one that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs

30% Of Customers Feel Favorable To A Business Which Answers Online Reviews

Staying connected with your clients builds their trust. Even something like responding to their reviews and remarks can make them feel valued.

As you may expect, clients who feel this way are happy to invest more money with a company.

Source: Statuslabs

Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the maker says. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone