67% Of Customers Admit Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider

Reviews have a massive effect on their decision when customers have to pick a service provider.

Source: DemandGenReport

Due To The Fact That They Want To Acquire A Service Or A Product And Desire To Get The Facts About The Businesses Products And Services, 82% Of Consumers Visit Review Websites.

Review sites are locations that customers go to get the truth about a business, product or service . Users come because they have already formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit. And 29% do so within 24 hours.

Source: RevLocal

83% Of Consumers Don't Rely On Advertising

The standard channels to reach clients aren't as prominent as they used to be. Many users who no longer trust advertisements choose to focus on clients' recommendations online.

Source: Statuslabs

One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

More youthful individuals know the value of being informed. User-generated content has an indisputable effect on consumers.

If businesses think of the power of client reviews over millennials, they will recognize what they've been losing out on. Older individuals are various though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

American Consumers Regard "Product Performance" To Be The Most Helpful Detail In Product Reviews

They focus on various aspects of the shopping experience when people read reviews. But according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of USA clients.

Source: Statista

The Typical Review Length Has Become 65% Much Shorter Since 2010

In recent years reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a tweet.

Source: Review Trackers

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who check out consumer reviews, concur that it increases their buying confidence.

Businesses use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are essentially advertisements.

Source: Martech Zone

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to buy a brand-new car and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read online reviews.

With the help of other consumers, you manage to pick a model that works for you. That's how favorable reviews convert consumers into customers.

Source: Consumer Affairs

The Majority Of People Aged 25-34 Submitted Reviews

According to Statista, the more youthful generations are obviously the more opinionated ones.

Source: Statista