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Over Half Of Customers Aged 25 To 34 Submitted Reviews
According to Statista, the younger generations are clearly the more opinionated ones.
Source: Statista
Positive Reviews Motivate 68 Percent Of Consumers To Use Local Businesses
Because the huge majority of consumers check out reviews, you'd want yours to be enticing to new consumers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
70 Percent Of Consumers Prefer To Find Out About A Business Via Reviews And Articles, Rather Than Ads
Ads are all well and good, however it deserves trying a different approach as well. Reviews are without a doubt the very best way to discover the truth about a service or product.
Source: Statuslabs
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Customers Might Invest 31% More With A Business That Has Excellent Reviews
Pay attention to this fact. The more detailed other users describe your product and services, the more money you can charge and customer review stats reveal to us exactly just how much more.
Source: Martech Zone
Many Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they've gone to a supplier. Online review trends reveal people prefer to comment if they had a favorable experience, instead of a negative or mediocre one.
Source: Brightlocal
88% Of Executives Regard Reputation Risk As A Top Business Concern
Reputation management stats suggest a company's reputation does not affect just the customers. Potential employees likewise look at ratings and read reviews.
Source: Deloitte
Buyers Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users
Mobile users choose to get things done quicker. Therefore, purchasing choices are made rapidly.
Online reviews are clearly persuasive, yet online marketers have not necessarily come to value the power of them.
Source: Martech Zone
70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people read a lot more reviews to get an idea of how the business is in fact doing. Don't depend upon that statistic alone.
Source: Brightlocal
49 Percent Of Consumers Consider The Number Of Online Reviews As A Vital Consideration Of Their Purchasing Decision
Consumers value not only the quality or nature of the reviews, but they consider their number and recency also.
The share of consumers, who take note of the variety of reviews is presently at 46 percent.
Source: Brightlocal
63.6% Of Consumers Go To Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
These online review statistics show the general appeal of a site can just presume when it pertains to trust.
Source: Review Trackers
67% Of Consumers Report Reviews Are A "Very Important" Factor When Picking A Solution Provider
When customers need to select a service provider, reviews have a huge impact on their decision.
Source: DemandGenReport
A Lot Of Best Selling Items Have An Average Rating Of 4.2 To 4.7
You can't make everybody pleased, which is why perfect 5 star scores are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star ratings. Sometimes a lower score actually helps your overall rating.
According to client rating statistics, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
89% Of Customers Browse A Businesses Responses To Reviews
Not only do most consumers check out the review replies, 30% of them highly value them. Practically 96% read the responses to their own reviews.
Source: Brightlocal