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95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
83% Of Customers Do Not Rely On Advertising
The conventional channels to reach consumers aren't as influential as they used to be. A lot of users who no longer trust advertisements pick to focus on clients' recommendations online.
Source: Statuslabs
89% Of Customers Choose To Read Reviews Using Their Mobile Devices
Be it by means of an app or a mobile browser, everyday people prefer to read reviews on their mobile phones.
Source: Statista
77% Of Buyers Don't Rely On Reviews That Are Older Than Three Months
Clients don't care how great your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.
Consumers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs
90% Of Site Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people say about first impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
Consider asking your visitors to compose one if you don't have reviews on your website.
Source: Martech Zone
98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Website
Typically, 142 million consumers visit Yelp every month. This is as excellent a time as any if you haven't claimed your free Yelp business page.
Source: RevLocal
A Lot Of Best-selling Products Have A Typical Ranking Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. Someone always has a bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Often a lower score in fact helps your overall rating.
According to client rating stats, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
70 Percent Of Consumers Choose To Discover A Business By Means Of Reviews And Short Articles, Instead Of Ads
Advertisements are all well and good, but it deserves trying a different approach too. Reviews are by far the very best way to find the truth about a product or service.
Source: Statuslabs
83% Of All Young Buyers Were Invited To Post A Review Recently
Of those asked, 80% of customers did post a review. Overall, businesses have asked 66% of all customers to leave a review on their business.
Source: Brightlocal
86% Of Customers Would Think About Composing A Review For A Business
Your consumers are your most important resource, and it's not just because of the cash they spend at your business. They will be willing to share it if you give them a good experience.
Source: Brightlocal
49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of customers, who focus on the variety of reviews is presently at 46 percent.
Source: Brightlocal
If They Were Asked, 77% Of Consumers Would Most Likely Submit A Review
More than a 35% would post a review to inform others about their customer experience and 24% would most likely direct their review to the company itself.
Over a 26% would want to post a review to assist other people with their decision making process.
Source: Podium
The Majority Of Clients Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are surprisingly the more vocal ones.
Source: Statista
The Typical Review Length Has Become 65% Much Shorter Since 2010
These days reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of a tweet.
Source: Review Trackers
Reviews Shared On Twitter Can Grow Sales By 6.46%
Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo