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30% Of Consumers Feel Favorable To A Business Which Reacts To Online Reviews
Corresponding with your clients creates trust. Even something as simple as reacting to their comments and reviews can make them feel valued.
As you might expect, customers who feel this way are ready to invest more cash with a business.
Source: Statuslabs
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of United States Consumers
24% of US shoppers consider reviews as 'exceptionally influential'.
To highlight the significance of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those same clients are also going to accept slower shipping times for such products.
Source: Turntonetworks
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Because They Want To Acquire An Item Or A Service And Desire To Get The Facts About The Businesses Items And Services, 82% Of Consumers Check Out Review Sites.
Review websites are places that customers go to get the truth about a business, services or product . Because they have already formed a purchase decision, users come. The bulk of them (89%) buy within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
98 Percent Of Yelp's Website Visitors Purchased From A Business They Discovered On The Site
Generally, 142 million customers go to Yelp on a monthly basis. This is as good a time as any if you have not claimed your complimentary Yelp business page.
Source: RevLocal
Many Popular Items Have An Average Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to client rating statistics, conversion rates start to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
70 Percent Of Consumers Choose To Learn About A Business Through Reviews And Articles, Rather Than Ads
Ads are all well and good, but it's worth attempting a different approach also. Reviews are by far the very best method to find the truth about a product or service.
Source: Statuslabs
49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency too.
The share of customers, who pay attention to the number of reviews is presently at 46 percent.
Source: Brightlocal
Positive Reviews Motivate 68% Of Customers To Choose Local Businesses
Given that the huge majority of customers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
53 Percent Of Americans Consider Product Reviews And Ratings As The Most Crucial Part Of Online Shopping.
Today's shoppers are wary and want the best bang for their buck. It's no surprise that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
More Than Four Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent
One negative review is enough for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.
Obviously, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
83 Percent Of Customers Do Not Trust Advertising
The standard channels to reach customers aren't as prominent as they utilized to be. A lot of users who no longer trust advertisements pick to pay attention to consumers' suggestions online.
Source: Statuslabs