64 Percent Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who check out consumer reviews, concur that it increases their purchasing confidence.

Companies use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Reviews Posted On Twitter Can Grow Sales By 6.46%

Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Website

Normally, 142 million customers check out Yelp on a monthly basis. This is as excellent a time as any if you have not declared your totally free Yelp business page.

Source: RevLocal

The Average Review Length Has Become 65% Shorter Since 2010

Presently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

77% Of Users Do Not Rely On Reviews That Are Older Than 3 Months

Customers don't care how excellent your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that companies ought to be constantly asking for reviews.

Source: Statuslabs

Over Half Of Customers Won't Use A Service If It Has Less Than A 4 Star Score

This stat is among many that illustrate the value of online ratings. Now that news of consumer fulfillment travels this fast, keeping your clients delighted is more vital than ever.

57% of consumers have looked for business with more than four stars in 2018, which is up from 48% in 2017.

Furthermore, 11% looked only for services with a best five star rating.

Source: Brightlocal

73% Of Consumers Believe Written Reviews Are More Vital Than Star And Number Ratings

Online review statistics make it clear individuals aren't pleased with ratings alone.

Written reviews make the statistics appear more authentic which is what the prospective customers are trying to find. Practically a third of consumers say composed reviews are the only feature that makes them think the sites' reviews are beneficial and relevant.

Source: Fan and Fuel

74% Of Regional Businesses Have At Least One Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Taking a look at online ratings statistics, we found out that a business requires to have a minimum of 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

89% Of Clients Browse A Companies Replies To Reviews

Not only do a lot of customers check out the review replies, 30% of them value them highly. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

Positive Reviews Encourage 68% Of Customers To Use Local Businesses

Since the large bulk of customers check out reviews, you would want yours to be appealing to new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If They Were Asked, 77% Of Customers Would Most Likely Give A Review

More than a 35% would do it to notify others about their consumer encounter and 24% would likely direct their review to the business itself.

Over a 26% would want to give a review to assist other people with their choice making process.

Source: Podium

91% Of Millennials Have Faith In Online Reviews As Much As Loved Ones

Online review statistics put clients' reviews as the most reliable source of suggestions. Online reviews generally carry the very same weight as suggestions from friends and family.

Source: Brightlocal