63.6% Of Customers Check Out Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics show the general popularity of a website can only go so far.

Source: Review Trackers

If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More

We already discussed the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are positive. Consumers expect to see some negative reviews.

Source: Capterra

98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Site

Usually, 142 million consumers visit Yelp every month. This is as great a time as any if you haven't declared your totally free Yelp business page.

Source: RevLocal

Consumers Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done quicker. Therefore, purchasing decisions are made quickly.

Online reviews are obviously persuasive, yet online marketers have not necessarily come to value the power of them.

Source: Martech Zone

83% Of All Young Shoppers Were Asked To Leave A Review Recently

Of those invited, 80% of clients did give a review. Overall, businesses have actually asked 66% of all customers to give a review on their business.

Source: Brightlocal

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike check out reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'constantly' or 'very frequently'.

Source: Trust You

Reviews Shared On Twitter Can Increase Online Sales By 6.46%

Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

91 Percent Of Millennials Depend On Online Reviews As Much As Family And Friends

Online review statistics position clients' reviews as the most credible source of recommendations. Online reviews normally bring the exact same weight as recommendations from loved ones.

Source: Brightlocal

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies doubt the integrity of online reviews. Nevertheless, they understand the huge effect user rankings have on their business. Unfavorable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

77% Of Consumers Would Most Likely Leave A Review If They Were Asked

More than a 35% would post a review to advise others about their customer encounter and 24% would certainly direct their review to the company itself.

Over a 26% would be willing to leave a review to help other people with their choice making process.

Source: Podium

Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to purchase a brand-new vehicle and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.

With the help of other people, you quickly pick a model that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs

A One Star Boost In Score Can Lead To A 5% To 9% Increase In Business Earnings

Businesses that treat clients fairly typically flourish, review websites help ensure of that.

Source: Statuslabs

70% Of Customers Prefer To Discover A Business Via Reviews And Posts, Instead Of Ads

Advertisements are all well and good, but it's worth trying a different approach also. Reviews are without a doubt the best method to discover the truth about a product or service.

Source: Statuslabs

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

89% Of Clients Want To Read Reviews On Their Smartphones

Be it through an app or a mobile web browser, everyday people choose to read reviews on their smart phones.

Source: Statista

90% Of Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about impressions, right?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

If you do not have reviews on your site, think about asking your visitors to write one.

Source: Martech Zone