The Majority Of Individuals Aged 25-34 Posted Reviews

According to Statista, the more youthful generations are seemingly the more vocal ones.

Source: Statista

61% Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars

Generally two thirds of companies have exceptional and great ratings. Only 5% of businesses have a ranking below 3 stars.

Source: Brightlocal

63.6% Of Consumers Go To Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

When it comes to trust, these online review stats show the basic popularity of a website can only go so far.

Source: Review Trackers

Favorable Reviews Encourage 68 Percent Of Consumers To Choose A Local Business

Since the large bulk of consumers check out reviews, you would want yours to be appealing to new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

When Buying Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Factor

Stats reveal that reviews were more helpful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

82% Of Customers Visit Review Sites Since They Want To Purchase A Product Or A Service And Want To Get The Facts About Business Services And Products.

Review sites are places that people go to get the truth about a business, product or service . Users come due to the fact that they have actually already formed a buying decision. The bulk of them (89%) buy within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

90 Percent Of Individuals Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals state about first impressions?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

53% Of Customers Expect Businesses To Reply Within A Week To Negative Reviews

Online review statistics clarify that 63% of client reviews go on without a reaction. That's too bad, because those companies are losing customers that way.

Source: Review Trackers

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of customers who read consumer reviews, concur that it increases their buying confidence.

Businesses use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

72% Of Customers Will Not Take Action Before They Check Out Some Reviews

No matter how enticing your marketing is, you still need customer reviews. There's no other way around it. Consumers are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

74% Of Regional Businesses Have At A Minimum, 1 Google Review

One review is far from enough to improve your site's SERP ranking.

Looking at online ratings statistics, we found out that a business needs to have at least 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

91 Percent Of Millennials Rely On Online Reviews As Much As Friends And Family

Online review statistics put consumers' reviews as the most trustworthy source of suggestions. Online reviews typically bring the very same weight as advice from loved ones.

Source: Brightlocal

Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, makers' descriptions are basically ads.

Source: Martech Zone

Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of USA Clients

24% of US shoppers consider reviews as 'very influential'.

To illustrate the importance of online reviews and rankings, did you know that 81 percent of consumers will pay more for a product with reviews and those very same consumers are also happy to accept slower shipping times for such products.

Source: Turntonetworks