Just 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are free, a surprisingly low number of businesses in fact use them.

Although we now know why customer reviews are so effective, a lot of businesses obviously do not.

Source: LsaInsider

73% Of Customers Believe Client Reviews Are More Crucial Than Star And Number Scores

Online review stats make it clear individuals aren't satisfied with scores alone.

Client reviews make the statistics appear more authentic which is what the potential consumers are trying to find. Almost a 3rd of customers say composed reviews are the only feature that makes them think the websites' reviews are beneficial and relevant.

Source: Fan and Fuel

Many Best Selling Products Have An Average Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to client rating stats, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses doubt the integrity of online reviews. Nonetheless, they understand the massive effect user scores have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

60 Percent Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping

In-store shopping is influenced considerably by blogs and reviews on social networks. With males being two times as likely to be affected than ladies.

Reviews and ranking stats show individuals value the opinion of peers more than any other material.

Source: Collective Bias

72 Percent Of Consumers Will Not Take Action Before They Read Some Reviews

Irrespective of how enticing your marketing is, you still require client reviews. There is no skirting around it. Clients are still happy to hear you out, however they trust other people more.

Source: My Testimonial Engine

Positive Reviews Encourage 68% Of Consumers To Use Local Businesses

Since the huge bulk of customers check out reviews, you'd want yours to be inviting to brand-new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out consumer reviews, agree that it increases their purchasing confidence.

Businesses utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of United States Consumers

24% of US shoppers consider reviews as 'incredibly influential'.

To illustrate the importance of online reviews and rankings, did you know that 81 percent of consumers will pay more for an item with reviews and those same consumers are also willing to accept slower shipping times for such items.

Source: Turntonetworks

The Majority Of Shoppers Aged 25 To 34 Submitted Reviews

According to Statista, the more youthful generations are obviously the more vocal ones.

Source: Statista

The Average Review Length Has Become 65% Much Shorter Since 2010

These days reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a tweet.

Source: Review Trackers

15% Of Visitors Don't Trust Businesses With No Online Reviews

No trust suggests no interactions. 15% of possible clients won't even consider working with a business they can't discover viewpoints about.

Source: Statuslabs

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

91% Of Millennials Trust Online Reviews As Much As Family And Friends

Online review stats position clients' reviews as the most reliable source of suggestions. Online reviews typically bring the very same weight as suggestions from family and friends.

Source: Brightlocal

Consumers Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users prefer to get things done quicker. Purchasing choices are made rapidly.

Online reviews are clearly persuasive, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

74% Of Regional Businesses Have At A Minimum, One Google Review

A single review is far from enough to enhance your website's SERP ranking.

Taking a look at online rankings statistics, we discovered that a company requires to have at least 40 reviews before customers "Award" it with a star.

Source: Brightlocal