60 Percent Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is affected considerably by blogs and reviews on social networks. With men being twice as likely to be influenced than women.

Reviews and ranking stats reveal people value the opinion of peers more than any other content.

Source: Collective Bias

73% Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear people aren't satisfied with ratings alone.

Customer reviews make the stats appear more genuine which is what the prospective consumers are looking for. Almost a 3rd of consumers say composed reviews are the only function that makes them think the websites' reviews are pertinent and helpful.

Source: Fan and Fuel

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social media which can likewise influence our buying decisions.

According to social media reviews data, Facebook impacts more than half of users' purchase choices.

If it has positive reviews, Facebook reviews statistics reveal that 4 out of 5 users are more likely to rely on a local business.

Source: RevLocal

More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

89% Of Individuals Prefer To Read Reviews Using Their Smart Devices

Be it through an app or a mobile web browser, most people choose to read reviews on their mobile phones.

Source: Statista

72% Of Consumers Won't Take Action Unless They Read Some Reviews

No matter how attractive your marketing is, you still require client reviews. There's no way around it. Customers are still happy to hear you out, however they trust other people more.

Source: My Testimonial Engine

53 Percent Of Americans Consider Product Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and desire the best bang for their dollar. It's no surprise that they consider reading reviews as a huge part of the buying decision.

Source: Statista

Google Represents 57.5% Of All Reviews Worldwide

Google is in the lead here, followed by Facebook as a distant second.

Here's the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of United States Customers

24% of US shoppers consider reviews as 'exceptionally influential'.

To show the significance of online reviews and rankings, did you understand that 81 percent of consumers will pay more for an item with reviews and those same consumers are also going to accept slower shipping times for such products.

Source: Turntonetworks

Online Item Reviews About A Product Can Boost Its Conversion Rate By More Than 270%

User review stats reveal the purchase possibility for an item with 5 reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

86% Of Customers Would Think About Composing A Review For A Business

Your consumers are your most important resource, and it's not only because of the cash they spend at your business. They will be ready to share it if you provide them a good experience.

Source: Brightlocal

The Majority Of Clients Aged 25-34 Posted Reviews

According to Statista, the younger generations are surprisingly the more opinionated ones.

Source: Statista

89% Of Customers Browse A Businesses Replies To Reviews

Not only do most consumers read the review replies, 30% of them hold them in high regard. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business

The star ranking is the first thing customers see. Still, users focus on other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of American customers.

Source: Statista