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88% Of Americans Claimed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices
Stats reveal that reviews were more helpful than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
60% Of Consumers Refer To Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is influenced significantly by blogs and reviews on social networks. With men being twice as likely to be affected than women.
Reviews and ranking data show people value the opinion of peers more than any other material.
Source: Collective Bias
53 Percent Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's buyers are smart and desire the very best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the buying decision.
Source: Statista
If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Use A Service
This stat is among numerous that highlight the importance of online scores. Now that news of customer satisfaction travels this quick, keeping your clients happy is more important than ever.
57% of consumers have searched for business with more than four stars in 2018, which is up from 48% in 2017.
11% looked just for businesses with an ideal five star ranking.
Source: Brightlocal
American Buyers View "Product Performance" To Be The Most Valuable Detail In Product Reviews
They focus on various elements of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of American clients.
Source: Statista
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30% of customers who check out client reviews, agree that it increases their buying confidence.
Businesses use the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of companies in fact utilize them.
Although we now understand why client reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the positive and negative reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Consumers expect to see some unfavorable reviews.
Source: Capterra
Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions
Facebook is presently the most popular social network which can likewise influence our purchasing preferences.
According to social reviews statistics, Facebook impacts the majority of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics expose that four out of five users are more likely to trust a local business.
Source: RevLocal
A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Revenue
Businesses that treat consumers fairly normally succeed, review websites help ensure of that.
Source: Statuslabs
77% Of Users Don't Trust Reviews That Are Older Than 3 Months
Clients don't care how good your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Consumers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.
It is for this reason that companies ought to be continuously asking for reviews.
Source: Statuslabs
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of USA Consumers
24% of US buyers consider reviews as 'incredibly influential'.
To highlight the importance of online reviews and scores, did you understand that 81% of customers will pay more for a product with reviews and those same customers are also ready to accept slower shipping times for such items.
Source: Turntonetworks
82% Of Consumers Go To Review Websites Because They Want To Purchase A Service Or A Product And Want To Get The Facts About The Businesses Products And Services.
Review websites are locations that people go to get the facts about a service, product or business. Users come due to the fact that they have currently formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business
The star rating is the first thing customers see. Still, users pay attention to other aspects too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of USA consumers.
Source: Statista
98 Percent Of Yelp's Site Visitors Bought From A Business They Found On The Website
Usually, 142 million consumers check out Yelp on a monthly basis. This is as great a time as any if you have not declared your totally free Yelp business page.
Source: RevLocal
Reviews Shared On Twitter Can Help Grow Online Sales By 6.46%
Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo