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67% Of Customers Report Reviews Are A "Very Important" Factor When Selecting A Solution Provider
When clients have to pick a solution provider, reviews have an enormous effect on their decision.
Source: DemandGenReport
Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, producers' descriptions are basically ads.
Source: Martech Zone
Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, people spend more than 5 times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
Over Half Of Clients Aged 25-34 Published Reviews
According to Statista, the more youthful generations are purportedly the more opinionated ones.
Source: Statista
91% Of Millennials Rely On Online Reviews As Much As Friends And Family
Online review statistics place consumers' reviews as the most reliable source of recommendations. Online reviews usually bring the exact same weight as recommendations from loved ones.
Source: Brightlocal
89% Of Clients Read A Businesses Feedback To Reviews
Not only do many shoppers read the review replies, 30% of them value them highly. Practically 96% read the replies to their own reviews.
Source: Brightlocal
If They Were Asked, 77% Of Consumers Would Probably Submit A Review
More than a 35% would post a review to inform others about their consumer encounter and 24% would certainly direct their review to the business itself.
Over a 26% would want to post a review to assist other individuals with their decision making process.
Source: Podium
98% Of Yelp's Visitors Bought From A Business They Discovered On The Website
Normally, 142 million consumers check out Yelp each month. If you have not claimed your free Yelp business page, this is as great a time as any.
Source: RevLocal
Favorable Reviews Encourage 68 Percent Of Customers To Choose A Local Business
Considering that the vast bulk of customers read reviews, you would want yours to be inviting to new consumers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Clients Might Spend 31% More With A Business That Has Terrific Reviews
Focus on this fact. The better other users explain your services or product, the more money you can charge and customer review statistics show us precisely how much more.
Source: Martech Zone
53 Percent Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of Online Shopping.
Today's shoppers are wary and want the best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
74% Of Local Businesses Have At A Minimum, 1 Google Review
One review is far from enough to enhance your site's SERP ranking.
Looking at online ratings statistics, we found out that a company requires to have approximately 40 reviews before clients "Award" it with a star.
Source: Brightlocal
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Consumers
24% of US buyers consider reviews as 'exceptionally influential'.
To highlight the importance of online reviews and rankings, did you know that 81% of consumers will pay more for an item with reviews and those same clients are also going to accept slower shipping times for such products.
Source: Turntonetworks
95% Of Unhappy Consumers Will Go Back To A Company If A Company Manages To Resolve Problems Quickly And Efficiently
Consumers do not expect you to be perfect. They do expect you to fix things when they go wrong. If there's nothing else a business can do to fix an issue, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process
Let's say you want to buy a new car and there are several models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.
With the help of other consumers, you quickly pick one that works for you. That's how positive reviews transform consumers into customers.
Source: Consumer Affairs
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More
We already discussed the negative and positive reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are phony. People anticipate to see some negative reviews.
Source: Capterra
Reviews Published On Twitter Can Improve Revenues By 6.46%
Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo