More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the positive and negative reviews and their impact on customers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are favorable. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of American Clients

24% of US shoppers consider reviews as 'very influential'.

To show the value of online reviews and rankings, did you understand that 81 percent of consumers will pay more for an item with reviews and those exact same customers are also willing to accept slower shipping times for such items.

Source: Turntonetworks

Google Represents 57.5 Percent Of All Reviews All Over The World

Google is in the lead here, followed by Facebook as a far-off second.

Here's the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

Because They Want To Purchase An Item Or A Service And Desire To Get The Truth About The Businesses Products And Services, 82 Percent Of Customers Check Out Review Sites.

Review sites are places that customers go to get the facts about a business, service or product . Since they have actually currently formed a purchase decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review stats reveal user-generated material can do miracles in terms of conversions.

A single review can have a substantial impact on your business.

A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can offer an astonishing 44% increase.

Source: RevLocal

Online Item Reviews About An Item Can Improve Its Conversion Rate By More Than 270%

User review stats reveal the purchase probability for a product with 5 reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

More Than Half Of Consumers Aged 25 To 34 Posted Reviews

According to Statista, the younger generations are purportedly the more vocal ones.

Source: Statista

77% Of Customers Would Most Likely Submit A Review If They Were Asked

More than a 35% would post a review to educate others about their consumer encounter and 24% would likely direct their review to the company itself.

Over a 26% would want to leave a review to help other people with their choice making process.

Source: Podium

Reviews Posted On Twitter Can Boost Online Sales By 6.46 Percent

Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

Only 6 Percent Of Consumers Do Not Trust Consumer Reviews At All

According to consumer review statistics, a massive 19 percent of consumers constantly trust online reviews and never a make a purchase without reading reviews.

Source: Statista

71% Of Millennials Search Customer Reviews Of Expert Services

Over half of all people in need of a professional service rely on online reviews.

According to online reviews statistics, 59% utilized online reviews to select a doctor or a legal representative.

Young people (age 18-35) are even more likely to work with a professional based on online reviews. Just 19% of millennials will consider employing a lawyer without any.

Source: Thomson Reuters

64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read customer reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

77% Of Users Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how excellent your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that businesses need to be continuously asking for reviews.

Source: Statuslabs

Software Reviews Influence Over 98 Percent Of All Purchasers

18 percent of software application purchasers consider reviews to be an important factor in the purchase process. Software reviews have no effect whatsoever on just 2% of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra