Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of USA Consumers

24% of US shoppers consider reviews as 'very influential'.

To show the significance of online reviews and ratings, did you know that 81 percent of customers will pay more for an item with reviews and those exact same clients are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

The Typical Review Word Count Has Become 65% Much Shorter Since 2010

As of late reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of tweet from twitter.

Source: Review Trackers

73% Of Customers Think Consumer Reviews Are More Crucial Than Star And Number Scores

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Customer reviews make the statistics appear more authentic which is what the prospective clients are trying to find. Nearly a third of consumers say written reviews are the only function that makes them think the websites' reviews are helpful and relevant.

Source: Fan and Fuel

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they understand the massive effect user rankings have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

89% Of Customers Read A Companies Responses To Reviews

Not only do most consumers read the review replies, 30% of them highly value them. Practically 96% read the reactions to their own reviews.

Source: Brightlocal

88% Of Executives Judge Reputation Risk As A Leading Business Concern

Reputation management statistics suggest a company's reputation doesn't affect simply the consumers. Prospective employees likewise look at rankings and take a look at reviews.

Source: Deloitte

Google Accounts For 57.5 Percent Of All Reviews Worldwide

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

95% Of Unsatisfied Clients Will Return To A Company If A Company Takes Care Of Problems Rapidly And Efficiently

Clients do not anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there's nothing else a business can do to resolve a problem, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review suffices for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70 Percent Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people check out much more reviews to get a clear view of how business is actually doing. Don't depend upon that fact alone.

Source: Brightlocal

The Majority Of Shoppers Aged 25 To 34 Wrote Reviews

According to Statista, the more youthful generations are reportedly the more vocal ones.

Source: Statista

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Also

We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. People anticipate to see some negative reviews.

Source: Capterra

72 Percent Of Consumers Won't Take Action Before They Check Out Some Reviews

No matter how tempting your marketing is, you still require customer reviews. There's no way around it. Clients are still going to hear you out, but they rely on other people more.

Source: My Testimonial Engine