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83% Of Customers Do Not Rely On Advertising
The standard channels to reach customers aren't as influential as they used to be. Most users who no longer trust advertisements select to take note of consumers' suggestions online.
Source: Statuslabs
73 Percent Of Customers Believe Client Reviews Are More Vital Than Star And Number Scores
Online review stats make it clear people aren't satisfied with ratings alone.
Written reviews make the statistics appear more authentic which is what the would-be consumers are looking for. Practically a 3rd of customers state composed reviews are the only feature that makes them think the websites' reviews are appropriate and useful.
Source: Fan and Fuel
61 Percent Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars
Overall 2 out of 3 businesses have outstanding and great scores. Just 5% of businesses have a rating listed below three stars.
Source: Brightlocal
A Single Business Review Can Lift Its Conversions By 10%
Online review stats reveal user-generated content can do miracles in regards to conversions.
A single review can have a substantial impact on your business.
A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can supply an astonishing 44% boost.
Source: RevLocal
Google Represents 57.5% Of All Reviews All Over The World
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
These are the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
67% Of Customers Claim Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider
When customers need to choose a service provider, reviews have an enormous influence on their decision.
Source: DemandGenReport
95% Of Disappointed Consumers Will Return To A Business If A Company Deals With Problems Quickly And Effectively
Customers do not expect you to be perfect. They do expect you to resolve things when they go wrong. If there's nothing else a business can do to deal with an issue, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to buy a new car and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.
With the help of other consumers, you manage to select a model that works for you. That's how positive reviews convert customers into customers.
Source: Consumer Affairs
83% Of All Younger Clients Were Invited To Post A Review Recently
Of those invited, 80% of clients did submit a review. Overall, businesses have asked 66% of all customers to give a review on their business.
Source: Brightlocal
89% Of Individuals Prefer To Read Reviews On Their Cell Phones
Be it via an app or a mobile browser, individuals choose to read reviews on their cell phones.
Source: Statista
74 Percent Of Regional Businesses Have At A Minimum, One Google Review
A single review is far from sufficient to improve your website's SERP ranking.
Taking a look at online ratings data, we discovered that a business requires to have approximately 40 reviews before customers "Award" it with a star.
Source: Brightlocal
60 Percent Of Customers Check Out Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced considerably by blogs and reviews on social media. With males being two times as likely to be influenced than women.
Reviews and score statistics show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias