73 Percent Of Customers Think Customer Reviews Are More Important Than Star And Number Rankings

Online review data make it clear individuals aren't pleased with scores alone.

Client reviews make the stats appear more genuine which is what the potential consumers are trying to find. Nearly a third of customers say written reviews are the only function that makes them believe the sites' reviews are beneficial and pertinent.

Source: Fan and Fuel

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company

The star score is the first thing consumers see. Still, users pay attention to other factors too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of US customers.

Source: Statista

Just 44% Of Local Companies Have Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are totally free, a remarkably low number of companies in fact make use of them.

Although we now understand why client reviews are so effective, most businesses apparently don't.

Source: LsaInsider

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies question the integrity of online reviews. However, they realize the huge effect user scores have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

70 Percent Of Consumers Prefer To Discover A Business Through Reviews And Articles, Instead Of Ads

Advertisements are all well and good, but it deserves trying a different approach as well. Reviews are by far the best method to discover the truth about a product or service.

Source: Statuslabs

Consumer Reviews On Items Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the producer states. The reason, makers' descriptions are generally advertisements.

Source: Martech Zone

Over Half Of Consumers Won't Use A Company If It Has Less Than A 4 Star Ranking

This stat is among lots of that show the significance of online ratings. Now that news of consumer fulfillment travels this quick, keeping your clients delighted is more crucial than ever.

57% of customers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.

11% looked only for services with an ideal five star ranking.

Source: Brightlocal

86% Of Customers Would Think About Writing A Review For A Business

Your customers are your most important resource, and it's not only because of the money they invest at your business. They will be prepared to share it if you provide them an excellent experience.

Source: Brightlocal

90 Percent Of Consumers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people state about first impressions, right?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

Consider asking your visitors to write one if you do not have reviews on your website.

Source: Martech Zone

More Than 4 Negative Reviews About A Company Or Service Might Decrease Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to choose not to buy. Three negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Unfavorable Reviews Can Increase Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive force for users to spend more time on your site. According to online review data, individuals spend more than five times as long on a website when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

77% Of Customers Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how great your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

The Majority Of People Aged 25 To 34 Published Reviews

According to Statista, the more youthful generations are plainly the more opinionated ones.

Source: Statista

Clients Might Spend 31 Percent More With A Business That Has Fantastic Reviews

Take notice of this fact. The better other users explain your product and services, the more cash you can charge and consumer review stats reveal to us precisely just how much more.

Source: Martech Zone

Reviews Published On Twitter Can Boost Online Sales By 6.46%

Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

A Lone Business Review Can Lift Its Conversions By 10%

Online review stats reveal user-generated content can do miracles in regards to conversions.

A single review can have a substantial influence on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44 percent increase.

Source: RevLocal

89% Of Customers Review A Companies Replies To Reviews

Not only do most clients read the review replies, 30% of them highly value them. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal

Google Represents 57.5 Percent Of All Reviews Globally

Google is in the lead here, followed by Facebook as a distant second.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers