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73% Of Consumers Believe Customer Reviews Are More Important Than Star And Number Rankings
Online review stats make it clear individuals aren't pleased with ratings alone.
Client reviews make the statistics appear more genuine which is what the prospective clients are searching for. Nearly a 3rd of consumers state written reviews are the only function that makes them believe the sites' reviews are pertinent and beneficial.
Source: Fan and Fuel
83% Of All Young Clients Were Invited To Leave A Review Recently
Of those asked, 80% of consumers did post a review. Overall, companies have actually asked 66% of all consumers to submit a review on their company.
Source: Brightlocal
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Clients
24% of US shoppers consider reviews as 'exceptionally influential'.
To illustrate the significance of online reviews and scores, did you understand that 81% of customers will pay more for a product with reviews and those very same customers are also going to accept slower shipping times for such products.
Source: Turntonetworks
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions
Facebook is presently the most popular social media which can also influence our buying preferences.
According to social media reviews statistics, Facebook impacts more than half of users' purchase choices.
If it has positive reviews, Facebook reviews statistics expose that four out of five users are more likely to trust a local business.
Source: RevLocal
70% Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business
4 reviews may be too few. Many people read many more reviews to get a clear view of how business is actually doing. Do not depend on that figure alone.
Source: Brightlocal
88% Of Executives Consider Reputation Risk As A Top Business Problem
Reputation management stats suggest a company's reputation does not affect just the customers. Potential employees also take a look at scores and read reviews.
Source: Deloitte
Google Represents 57.5% Of All Reviews All Over The World
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
Only 44% Of Local Companies Have Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are free, a remarkably low number of companies in fact utilize them.
Although we now understand why customer reviews are so powerful, most businesses obviously don't.
Source: LsaInsider
Software Reviews Impact Over 98 Percent Of All Buyers
18 percent of software purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of consumers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
15% Of Visitors Do Not Trust Businesses Without Online Reviews
No trust implies no interactions. 15 percent of possible customers won't even think about working with a business they can't find viewpoints about.
Source: Statuslabs
74% Of Local Businesses Have At A Minimum, 1 Google Review
One review is far from adequate to improve your site's SERP ranking.
Looking at online scores stats, we discovered that a company requires to have approximately 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
61 Percent Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars
Overall two thirds of businesses have great and outstanding rankings. Only 5% of companies have a score listed below 3 stars.
Source: Brightlocal