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77% Of Individuals Do Not Rely On Reviews That Are Older Than Three Months
Consumers don't care how excellent your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs
Software Reviews Impact Over 98 Percent Of All Purchasers
18% of software application buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of customers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
98 Percent Of Yelp's Visitors Purchased From A Business They Found On The Website
Typically, 142 million consumers visit Yelp monthly. This is as great a time as any if you haven't claimed your totally free Yelp business page.
Source: RevLocal
Negative Reviews Can Boost Conversion By Up To 85%
It sounds insane, but negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, individuals devote more than 5 times as long on a website when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
More Than Half Of Customers Aged 25 To 34 Gave Reviews
According to Statista, the more youthful generations are obviously the more opinionated ones.
Source: Statista
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they read reviews 'constantly' or 'extremely often'.
Source: Trust You
91% Of Millennials Rely On Online Reviews As Much As Friends And Family
Online review stats put consumers' reviews as the most credible source of recommendations. Online reviews normally carry the same weight as guidance from loved ones.
Source: Brightlocal
83% Of All Younger Clients Were Asked To Submit A Review Recently
Of those invited, 80% of customers did give a review. In general, companies have asked 66% of all customers to post a review on their business.
Source: Brightlocal
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you want to buy a new automobile and there are numerous models which fit your criteria. How do you pick the best one for you? Well, you read the reviews.
With the help of other people, you manage to decide on a model that works for you. That's how positive reviews convert customers into clients.
Source: Consumer Affairs
53% Of Consumers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews
Online review statistics clarify that 63% of client reviews go on without a response. That's too bad, because those businesses are losing consumers that way.
Source: Review Trackers
89% Of Customers Prefer To Read Reviews On Their Cell Phones
Be it through an app or a mobile browser, everyday people choose to read reviews on their phones.
Source: Statista
One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Companies
Younger individuals know the value of being informed. User-generated content has an unassailable influence on customers.
They will understand what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older individuals are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
71% Of Millennials Search Consumer Reviews Of Professional Services
Over half of all individuals in need of a professional service rely on online reviews.
According to online reviews stats, 59% utilized online reviews to select a legal representative or a medical professional.
Younger people (age 18-35) are a lot more inclined to hire an expert based upon online reviews. Just 19% of millennials will consider working with a lawyer without any.
Source: Thomson Reuters