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15% Of Consumers Don't Trust Businesses Without Having Online Reviews
No trust indicates no interactions. 15 percent of potential customers won't even consider working with a company they can't find opinions about.
Source: Statuslabs
63.6 Percent Of Consumers Check Out Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.
These online review statistics show the general popularity of a website can only presume when it concerns trust.
Source: Review Trackers
64% Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who read customer reviews, agree that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
49% Of Consumers Consider The Number Of Online Reviews As A Necessary Factor In Their Purchasing Decision
Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency also.
The share of consumers, who take note of the variety of reviews is currently at 46%.
Source: Brightlocal
Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent
It sounds crazy, however negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, people devote more than five times as long on a website when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
73 Percent Of Customers Believe Client Reviews Are More Important Than Star And Number Ratings
Online review statistics make it clear people aren't pleased with ratings alone.
Consumer reviews make the statistics appear more genuine which is what the prospective clients are searching for. Practically a 3rd of consumers say written reviews are the only function that makes them believe the websites' reviews are helpful and pertinent.
Source: Fan and Fuel
Software Reviews Impact Over 98 Percent Of All Purchasers
18 percent of software buyers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on only 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also affect our buying decisions.
According to social media reviews data, Facebook impacts over half of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics expose that 4 out of 5 users are more likely to rely on a local business.
Source: RevLocal
If A Company Takes Care Of Issues Quickly And Efficiently, 95% Of Dissatisfied Clients Will Go Back To A Company
Customers do not anticipate you to be perfect. When things go wrong, they do expect you to remedy things. If there is nothing else a company can do to resolve an issue, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company
The star score is the first thing customers see. Still, users focus on other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of US consumers.
Source: Statista
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
83% Of All Young Buyers Were Invited To Post A Review Recently
Of those invited, 80% of clients did leave a review. In general, companies have actually asked 66% of all consumers to post a review on their business.
Source: Brightlocal
Just 6% Of Customers Do Not Trust Customer Reviews At All
According to customer review statistics, a tremendous 19% of consumers always trust online reviews and never a make a purchase without checking out reviews.
Source: Statista
98 Percent Of Yelp's Site Visitors Purchased From A Business They Found On The Website
Typically, 142 million consumers visit Yelp on a monthly basis. If you haven't claimed your complimentary Yelp business page, this is as good a time as any.
Source: RevLocal
Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of US Clients
24% of US buyers consider reviews as 'exceptionally influential'.
To show the value of online reviews and scores, did you know that 81 percent of consumers will pay more for an item with reviews and those same consumers are likewise going to accept slower shipping times for such items.
Source: Turntonetworks
53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of client reviews remain without a reaction. That's regrettable, due to the fact that those businesses are losing customers that way.
Source: Review Trackers
Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
89% Of Customers Prefer To Read Reviews On Their Mobile Devices
Be it by means of an app or a mobile browser, individuals prefer to read reviews on their mobile phones.
Source: Statista