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71% Of Millennials Browse Customer Reviews Of Professional Services
Majority of all people in need of a professional service rely on online reviews.
According to online reviews stats, 59% used online reviews to pick a medical professional or a legal representative.
Younger people (age 18-35) are a lot more likely to work with an expert based upon online reviews. Just 19% of millennials will consider employing a legal representative without any.
Source: Thomson Reuters
Customers Could Invest 31 Percent More With A Business That Has Great Reviews
Take notice of this fact. The better other users describe your service or product, the more cash you can charge and consumer review stats reveal to us exactly just how much more.
Source: Martech Zone
Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the maker says. The reason, manufacturers' descriptions are essentially advertisements.
Source: Martech Zone
89% Of Consumers Choose To Read Reviews On Their Mobile Phones
Be it through an app or a mobile internet browser, consumers prefer to read reviews on their mobile phones.
Source: Statista
83 Percent Of Consumers Do Not Rely On Advertising
The traditional channels to reach customers aren't as prominent as they used to be. A lot of users who no longer trust ads select to pay attention to consumers' recommendations online.
Source: Statuslabs
98% Of Yelp's Browsers Purchased From A Business They Discovered On The Website
Typically, 142 million consumers check out Yelp on a monthly basis. If you have not claimed your complimentary Yelp business page, this is as excellent a time as any.
Source: RevLocal
95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is currently the most popular social media which can also influence our buying preferences.
According to social media reviews stats, Facebook impacts over half of users' purchase decisions.
If it has favorable reviews, Facebook reviews statistics expose that four out of five users are more likely to trust a local business.
Source: RevLocal
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
77% Of Individuals Don't Rely On Reviews That Are Older Than 3 Months
Customers don't care how great your product or service was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.
Consumers understand businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that companies should to be continuously asking for reviews.
Source: Statuslabs
Visitors Checking Out Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done quicker. For that reason, buying choices are made quickly.
Online reviews are certainly persuasive, yet marketers have not always come to value the power of them.
Source: Martech Zone