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98% Of Yelp's Website Visitors Purchased From A Business They Discovered On The Site
Usually, 142 million consumers go to Yelp every month. If you have not declared your complimentary Yelp business page, this is as great a time as any.
Source: RevLocal
The Average Review Length Has Become 65% Shorter Since 2010
Lately reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.
Source: Review Trackers
When Buying Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Influential Element
Stats reveal that reviews were more helpful than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
91 Percent Of Millennials Trust In Online Reviews As Much As Friends And Family
Online review statistics position customers' reviews as the most credible source of recommendations. Online reviews typically carry the very same weight as guidance from loved ones.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company
The star rating is the first thing consumers see. Still, users take notice of other elements as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American customers.
Source: Statista
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you want to buy a brand-new car and there are several models which fit your requirements. How do you select the best one for you? Well, you read online reviews.
With the help of other people, you quickly decide on a model that works for you. That's how favorable reviews convert consumers into consumers.
Source: Consumer Affairs
74% Of Regional Businesses Have At A Minimum, One Google Review
One review is far from sufficient to improve your site's SERP ranking.
Looking at online rankings stats, we found out that a business requires to have a minimum of 40 reviews before people "Award" it with a star.
Source: Brightlocal
15 Percent Of Users Do Not Trust Businesses Without Any Online Reviews
No trust indicates no interactions. 15 percent of potential clients won't even think about working with a company they can't discover viewpoints about.
Source: Statuslabs
A Single Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated material can do wonders in terms of conversions.
A single review can have a huge influence on your business.
A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can offer a mind-blowing 44% increase.
Source: RevLocal
67% Of Consumers Report Reviews Are A "Extremely Important" Factor When Selecting A Service Provider
When clients have to select a solution provider, reviews have a massive impact on their decision.
Source: DemandGenReport
30% Of Clients Feel Favorable To A Company Which Reacts To Online Reviews
Staying connected with your customers builds their trust. Even something as basic as reacting to their remarks and reviews can make them feel valued.
As you might expect, customers who feel this way are going to invest more money with a business.
Source: Statuslabs
Customers Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done quicker. For that reason, buying choices are made rapidly.
Online reviews are clearly persuasive, yet online marketers have not always come to value the power of them.
Source: Martech Zone