74% Of Regional Companies Have At Least 1 Google Review

A single review is far from enough to enhance your site's SERP ranking.

Taking a look at online scores statistics, we found out that a company needs to have at least 40 reviews before people "Award" it with a star.

Source: Brightlocal

Negative Reviews Can Boost Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive driver for users to devote more time on your site. According to online review stats, individuals devote more than 5 times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, a frustrating 95% suspect censorship or fabricated reviews.

Source: Reevoo

72% Of Consumers Will Not Take Action Before They Read Some Reviews

No matter how captivating your marketing is, you still require consumer reviews. There is no other way around it. Customers are still happy to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

15% Of People Do Not Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15% of potential customers will not even think about working with a business they can't discover viewpoints about.

Source: Statuslabs

A One Star Boost In Ranking Can Cause A 5% To 9% Boost In Business Earnings

Businesses that treat clients fairly usually succeed, review websites help make certain of that.

Source: Statuslabs

63.6 Percent Of Consumers Visit Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

When it comes to trust, these online review stats reveal the basic appeal of a website can only go so far.

Source: Review Trackers

89% Of Clients Prefer To Read Reviews On Their Smart Devices

Be it by means of an app or a mobile internet browser, people young and old choose to read reviews on their smart phones.

Source: Statista

83% Of Consumers Don't Rely On Advertising

The traditional channels to reach consumers aren't as influential as they utilized to be. The majority of users who no longer trust advertisements pick to focus on customers' suggestions online.

Source: Statuslabs

Reviews Posted On Twitter Can Help Grow Sales By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

49% Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of clients, who take notice of the variety of reviews is presently at 46 percent.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business

The star score is the first thing customers see. Still, users take notice of other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US customers.

Source: Statista

Consumers Could Invest 31% More With A Business That Has Fantastic Reviews

Take note of this statistic. The more detailed other users explain your service or product, the more cash you can charge and customer review stats reveal to us exactly how much more.

Source: Martech Zone

Only 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of businesses really utilize them.

Although we now know why client reviews are so powerful, a lot of businesses apparently do not.

Source: LsaInsider

More Than Half Of Clients Aged 25 To 34 Wrote Reviews

According to Statista, the younger generations are plainly the more vocal ones.

Source: Statista

The Majority Of Best-selling Items Have An Average Ranking Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. In some cases a lower score actually helps your overall rating.

According to customer rating stats, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies question the integrity of online reviews. Nonetheless, they understand the massive effect user ratings have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc