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53% Of Customers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of customer reviews go on without a response. That's too bad, since those companies are losing consumers that way.
Source: Review Trackers
Consumers Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done faster. For that reason, purchasing decisions are made quickly.
Online reviews are clearly persuasive, yet marketers have not always come to appreciate the power of them.
Source: Martech Zone
Software Reviews Impact Over 98 Percent Of All Buyers
18 percent of software application purchasers consider reviews to be an essential factor in the purchase procedure. Software reviews have no impact whatsoever on only 2 percent of consumers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
70 Percent Of Customers Prefer To Find Out About A Business Via Reviews And Articles, Instead Of Ads
Advertisements are all well and good, but it's worth attempting a different approach also. Reviews are without a doubt the best method to discover the truth about a service or product.
Source: Statuslabs
63.6 Percent Of Customers Visit Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review stats reveal the general popularity of a site can just go so far.
Source: Review Trackers
72 Percent Of Consumers Won't Take Action Unless They Check Out Some Reviews
No matter how appealing your marketing is, you still require consumer reviews. There's no skirting around it. Customers are still ready to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
74% Of Local Companies Have At A Minimum, One Google Review
One review is far from sufficient to enhance your site's SERP ranking.
Looking at online scores data, we discovered that a business requires to have a minimum of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
Negative Reviews Can Boost Conversion By Up To 85 Percent
It sounds insane, but negative reviews can be a positive driver for users to spend more time on your site. According to online review data, people spend more than five times as long on a website when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.
Source: Reevoo
98% Of Yelp's Website Visitors Purchased From A Business They Discovered On The Site
Generally, 142 million consumers check out Yelp every month. This is as excellent a time as any if you haven't claimed your free Yelp business page.
Source: RevLocal
89% Of Customers Review A Businesses Reactions To Reviews
Not only do many clients read the review replies, 30% of them hold them in high regard. Almost 96% read the replies to their own reviews.
Source: Brightlocal
64% Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who check out customer reviews, agree that it increases their buying confidence.
Organizations utilize the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista