Software Reviews Influence Over 98% Of All Purchasers

18 percent of software application buyers consider reviews to be a vital factor in the purchase procedure. Software reviews have no effect whatsoever on just 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

67% Of Customers Suggest Reviews Are A "Very Crucial" Factor When Choosing A Solution Provider

When customers have to pick a service provider, reviews have an enormous influence on their decision.

Source: DemandGenReport

If They Were Asked, 77% Of Customers Would Undoubtedly Leave A Review

More than a 35% would post a review to advise others about their client experience and 24% would certainly direct their review to the business itself.

Over a 26% would want to give a review to assist other people with their decision making process.

Source: Podium

72% Of Clients Won't Take Action Before They Read Some Reviews

Irrespective of how attractive your marketing is, you still need consumer reviews. There's no way around it. Customers are still ready to hear you out, however they trust other people more.

Source: My Testimonial Engine

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they realize the enormous effect user scores have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a new vehicle and there are numerous models which fit your criteria. How do you pick the very best one for you? Well, you read reviews.

With the help of other customers, you quickly choose one that works for you. That's how positive reviews transform customers into clients.

Source: Consumer Affairs

Online Item Reviews About A Product Can Raise Its Conversion Rate By More Than 270%

User review stats reveal the purchase likelihood for an item with five reviews is 270 percent higher than the same product without reviews.

Source: Spiegel Research Center

Over Half Of People Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are evidently the more vocal ones.

Source: Statista

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. People expect to see some unfavorable reviews.

Source: Capterra

A One Star Boost In Rating Can Cause A 5% To 9% Boost In Business Income

Businesses that treat customers well typically succeed, review sites help make sure of that.

Source: Statuslabs

61 Percent Of Local Businesses Have An Average Score Of 4 To 5 Stars

Overall two-thirds of companies have excellent and exceptional ratings. Only 5% of companies have a rating listed below 3 stars.

Source: Brightlocal

77% Of Individuals Do Not Trust Reviews That Are Older Than 3 Months

Clients don't care how great your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that businesses need to be continuously requesting reviews.

Source: Statuslabs

82 Percent Of Consumers Check Out Review Sites Since They Wish To Buy A Product Or A Service And Wish To Get The Facts About The Businesses Product Or Services.

Review sites are places that customers go to get the truth about a business, service or product . Users come since they have already formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

71% Of Millennials Browse Customer Reviews Of Professional Services

Over half of all individuals in need of a professional service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to choose a lawyer or a doctor.

Younger people (age 18-35) are a lot more likely to employ an expert based upon online reviews. Just 19% of millennials will consider working with a legal representative without any.

Source: Thomson Reuters

Customers Reading Reviews On A Mobile Phone Are 127% More Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. Purchasing choices are made rapidly.

Online reviews are undoubtedly convincing, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone