70% Of Customers Need To Read At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people read much more reviews to get a clear view of how the business is really doing. Don't depend upon that figure alone.

Source: Brightlocal

30% Of Customers Feel Positive About A Company Which Answers Online Reviews

Staying connected with your clients develops trust. Even something like responding to their reviews and remarks can make them feel valued.

As you may expect, clients who feel this way are ready to spend more money with a company.

Source: Statuslabs

98% Of Yelp's Browsers Bought From A Business They Found On The Website

Usually, 142 million customers check out Yelp each month. If you have not declared your complimentary Yelp business page, this is as good a time as any.

Source: RevLocal

Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are free, a surprisingly low number of companies in fact utilize them.

Although we now know why client reviews are so effective, the majority of businesses apparently do not.

Source: LsaInsider

A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Revenue

Businesses that treat customers well generally flourish, review websites help make certain of that.

Source: Statuslabs

49% Of Customers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency also.

The share of customers, who take note of the variety of reviews is presently at 46 percent.

Source: Brightlocal

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they recognize the huge impact user scores have on their business. Undesirable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Use A Company

This stat is among lots of that illustrate the value of online scores. Now that news of consumer complete satisfaction travels this quick, keeping your clients happy is more important than ever.

57 percent of customers have searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

11% looked just for businesses with a perfect five star rating.

Source: Brightlocal

Google Accounts For 57.5% Of All Reviews Around The Globe

Google is in the lead here, followed by Facebook as a far-off second.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of USA Customers

24% of US buyers consider reviews as 'very influential'.

To illustrate the value of online reviews and rankings, did you know that 81 percent of customers will pay more for a product with reviews and those very same customers are likewise willing to accept slower shipping times for such products.

Source: Turntonetworks

95% Of Disappointed Clients Will Go Back To A Business If A Company Makes An Effort To Resolve Issues Rapidly And Efficiently

Customers don't expect you to be perfect. When things go wrong, they do anticipate you to remedy things. If there's nothing else a company can do to resolve an issue, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

73 Percent Of Customers Believe Written Reviews Are More Crucial Than Star And Number Scores

Online review data make it clear people aren't pleased with ratings alone.

Written reviews make the stats appear more authentic which is what the prospective consumers are searching for. Practically a third of consumers say written reviews are the only feature that makes them believe the websites' reviews are useful and relevant.

Source: Fan and Fuel

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive factor for users to devote more time on your website. According to online review statistics, people devote more than five times as long on a site when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

61 Percent Of Local Businesses Have An Average Rating Of 4 Or 5 Stars

Generally two-thirds of businesses have good and outstanding scores. Only 5% of businesses have a score listed below 3 stars.

Source: Brightlocal

64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read customer reviews, concur that it increases their buying confidence.

Businesses use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista