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54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization
The star rating is the first thing customers see. Still, users take notice of other aspects as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American consumers.
Source: Statista
Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are totally free, a remarkably low number of companies in fact utilize them.
Although we now understand why client reviews are so powerful, the majority of businesses apparently don't.
Source: LsaInsider
70% Of Customers Need To Read At Least Four Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people read much more reviews to get a better idea of how the business is in fact doing. Don't depend on that figure alone.
Source: Brightlocal
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Visitors Checking Out Reviews On A Mobile Device Are 127% Most Likely To Buy Than Desktop Users
Mobile users choose to get things done quicker. Purchasing choices are made quickly.
Online reviews are clearly convincing, yet marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
53% Of Americans Consider Product Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and desire the very best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
Only 6% Of Consumers Do Not Trust Customer Reviews At All
According to consumer review statistics, a tremendous 19 percent of customers constantly trust online reviews and never a purchase without reading reviews initially.
Source: Statista
Clients Could Invest 31 Percent More With A Business That Has Great Reviews
Pay attention to this fact. The better other users describe your services or product, the more cash you can charge and customer review stats show us precisely just how much more.
Source: Martech Zone
88% Of Executives Consider Reputation Risk As A Top Business Problem
Reputation management statistics indicate a business's reputation does not impact simply the customers. Prospective team members likewise look at scores and read reviews.
Source: Deloitte
90 Percent Of Customers Need Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people say about very first impressions?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to write one.
Source: Martech Zone
74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review
A single review is far from sufficient to improve your website's SERP ranking.
Looking at online scores stats, we learnt that a business requires to have at least 40 reviews before customers "Award" it with a star.
Source: Brightlocal