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Positive Reviews Motivate 68% Of Consumers To Use Local Businesses
Considering that the huge majority of consumers read reviews, you would want yours to be inviting to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
US Shoppers Consider "Product Performance" To Be The Most Useful Information In Product Reviews
They focus on different elements of the shopping experience when people read reviews. However according to online review stats, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of American customers.
Source: Statista
Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions
Facebook is currently the most popular social network which can likewise influence our purchasing preferences.
According to social media reviews stats, Facebook impacts over half of users' purchase choices.
Facebook reviews statistics expose that four out of 5 users are more likely to rely on a local business if it has favorable reviews.
Source: RevLocal
Half Of All Millennial's "Always" Check Out Online Reviews For Businesses
Younger individuals know the value of being informed. User-generated content has an unassailable impact on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been losing out on. Older individuals are various though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
63.6 Percent Of Customers Check Out Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
These online review statistics reveal the basic popularity of a website can just go so far when it pertains to trust.
Source: Review Trackers
30% Of Customers Feel Favorable To A Company Which Responds To Online Reviews
Communicating with your customers creates trust. Even something as basic as responding to their reviews and remarks can make them feel appreciated.
As you may anticipate, clients who feel this way are more willing to invest more cash with a business.
Source: Statuslabs
74% Of Regional Companies Have At A Minimum, 1 Google Review
A single review is far from enough to improve your website's SERP ranking.
Taking a look at online rankings stats, we found out that a company requires to have an average of 40 reviews before clients "Award" it with a star.
Source: Brightlocal
53% Of Customers Expect Companies To Reply Within A Week To Negative Reviews
Online review statistics prove that 63% of customer reviews stay without a reaction. That's too bad, due to the fact that those companies are losing clients that way.
Source: Review Trackers
Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to purchase a new automobile and there are numerous models which fit your criteria. How do you pick the very best one for you? Well, you read online reviews.
With the help of other people, you quickly select a model that works for you. That's how favorable reviews transform customers into consumers.
Source: Consumer Affairs
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business
The star ranking is the first thing consumers see. Still, users take note of other factors also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US customers.
Source: Statista
67% Of Consumers Report Reviews Are A "Very Important" Factor When Choosing A Solution Provider
When clients have to pick a solution provider, reviews have a huge impact on their decision.
Source: DemandGenReport
The Average Review Length Has Actually Become 65% Shorter Since 2010
In recent years reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of a tweet.
Source: Review Trackers
Reviews Shared On Twitter Can Help Boost Sales By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
86 Percent Of Consumers Would Consider Composing A Review For A Business
Your customers are your most important resource, and it's not only because of the money they spend at your business. They will be ready to share it if you give them a good experience.
Source: Brightlocal
53% Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of Online Shopping.
Today's buyers are smart and want the best bang for their buck. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista