Software Reviews Influence Over 98 Percent Of All Purchasers

18% of software buyers consider reviews to be an essential factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

74 Percent Of Local Businesses Have At A Minimum, One Google Review

A single review is far from enough to enhance your site's SERP ranking.

Taking a look at online rankings statistics, we discovered that a company needs to have a minimum of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they realize the massive impact user ratings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Many Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends show individuals choose to comment if they had a positive experience, instead of a negative or mediocre one.

Source: Brightlocal

Just 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of companies actually utilize them.

Although we now know why customer reviews are so powerful, the majority of businesses apparently don't.

Source: LsaInsider

49% Of Consumers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of consumers, who focus on the variety of reviews is presently at 46 percent.

Source: Brightlocal

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read consumer reviews, agree that it increases their buying confidence.

Organizations use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

61% Of Local Businesses Have An Average Rating Of 4 Or 5 Stars

Generally two thirds of businesses have exceptional and good scores. Only 5% of companies have a ranking listed below 3 stars.

Source: Brightlocal

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of USA Customers

24% of US shoppers consider reviews as 'exceptionally influential'.

To illustrate the significance of online reviews and scores, did you know that 81% of customers will pay more for an item with reviews and those exact same customers are also willing to accept slower shipping times for such items.

Source: Turntonetworks

A Solitary Business Review Can Lift Its Conversions By 10%

Online review stats reveal user-generated content can do wonders in terms of conversions.

A single review can have a massive influence on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44% increase.

Source: RevLocal

70% Of Consumers Choose To Find Out About A Business By Means Of Reviews And Short Articles, Rather Than Advertisements

Advertisements are all well and good, but it deserves trying a different approach too. Reviews are without a doubt the very best method to find the truth about a product or service.

Source: Statuslabs

83% Of Clients Do Not Trust Advertising

The standard channels to reach clients aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements pick to focus on consumers' recommendations online.

Source: Statuslabs

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to purchase a new car and there are numerous models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.

With the help of other consumers, you quickly choose a model that works for you. That's how favorable reviews transform customers into customers.

Source: Consumer Affairs

73 Percent Of Customers Believe Client Reviews Are More Important Than Star And Number Rankings

Online review data make it clear individuals aren't pleased with ratings alone.

Written reviews make the stats appear more genuine which is what the potential customers are searching for. Nearly a 3rd of customers say composed reviews are the only function that makes them believe the sites' reviews are helpful and relevant.

Source: Fan and Fuel

71% Of Millennials Browse Consumer Reviews Of Professional Services

More than half of all people in need of a professional service rely on online reviews.

According to online reviews stats, 59% used online reviews to pick an attorney or a medical professional.

Younger people (age 18-35) are much more inclined to employ an expert based upon online reviews. Only 19% of millennials will think about working with a legal representative without any.

Source: Thomson Reuters

Since They Desire To Buy An Item Or A Service And Want To Get The Facts About The Businesses Products And Services, 82% Of Customers Visit Review Sites.

Review sites are places that customers go to get the truth about a business, service or product . Because they have already formed a buying decision, users come. The majority of them (89 percent) purchase within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone