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73% Of Customers Believe Customer Reviews Are More Crucial Than Star And Number Scores
Online review data make it clear people aren't pleased with ratings alone.
Consumer reviews make the statistics appear more genuine which is what the prospective clients are searching for. Almost a third of customers say composed reviews are the only feature that makes them believe the sites' reviews are beneficial and relevant.
Source: Fan and Fuel
82 Percent Of Customers Go To Review Websites Because They Wish To Buy A Service Or An Item And Want To Get The Facts About The Businesses Product Or Services.
Review sites are places that people go to get the facts about a product, business or service . Users come since they have already formed a purchase decision. The bulk of them (89%) buy within a week of their visit. And 29% do so within 24 hours.
Source: RevLocal
Reviews Posted On Twitter Can Increase Online Sales By 6.46%
Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
61 Percent Of Local Businesses Have An Average Score Of 4 Or 5 Stars
Typically two-thirds of companies have good and exceptional rankings. Only 5% of businesses have a score below three stars.
Source: Brightlocal
71% Of Millennials Browse Customer Reviews Of Professional Services
Over half of all individuals in need of an expert service turn to online reviews.
According to online reviews stats, 59% used online reviews to select a medical professional or an attorney.
Younger people (age 18-35) are much more likely to hire a professional based upon online reviews. Just 19% of millennials will consider employing a lawyer without any.
Source: Thomson Reuters
60% Of Consumers Refer To Blog And Social Media Reviews On Their Cell Phones Before Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With men being two times as likely to be influenced than women.
Reviews and score data reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias
The Majority Of Best-selling Products Have An Average Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to consumer rating statistics, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
Google Represents 57.5% Of All Reviews Around The World
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here's the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
83 Percent Of Customers Do Not Trust Advertising
The standard channels to reach customers aren't as prominent as they used to be. A lot of users who no longer trust ads select to take note of clients' recommendations online.
Source: Statuslabs
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they read reviews 'constantly' or 'really frequently'.
Source: Trust You
Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, makers' descriptions are generally ads.
Source: Martech Zone
Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Businesses
Younger people know the worth of being informed. User-generated content has an indisputable effect on consumers.
If businesses think of the power of consumer reviews over millennials, they will realize what they've been losing out on. Older individuals are various though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who check out customer reviews, concur that it increases their buying confidence.
Companies use the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
A Solitary Business Review Can Lift Its Conversions By 10%
Online review stats show user-generated content can do miracles in terms of conversions.
A single review can have a huge impact on your business.
A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can offer an astonishing 44 percent boost.
Source: RevLocal
77% Of Clients Don't Rely On Reviews That Are Older Than Three Months
Clients don't care how excellent your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that businesses ought to be constantly requesting reviews.
Source: Statuslabs
More Than 4 Negative Reviews About A Company Or Service Might Reduce Sales By 70%
One negative review suffices for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone