Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Clients

24% of US shoppers consider reviews as 'incredibly influential'.

To illustrate the importance of online reviews and scores, did you know that 81% of consumers will pay more for a product with reviews and those exact same consumers are also willing to accept slower shipping times for such products.

Source: Turntonetworks

One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Companies

Younger individuals understand the value of being informed. User-generated material has an indisputable influence on consumers.

They will realize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are various though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

49% Of Customers Consider The Number Of Online Reviews As An Essential Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of customers, who take note of the number of reviews is currently at 46 percent.

Source: Brightlocal

63.6 Percent Of Customers Visit Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats reveal the general popularity of a site can just go so far.

Source: Review Trackers

When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Aspect

Stats reveal that reviews were more beneficial than TV advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

82 Percent Of Consumers Check Out Review Sites Since They Wish To Buy An Item Or A Service And Want To Get The Truth About The Businesses Product Or Services.

Review sites are places that people go to get the truth about a business, product and services . Users come because they have currently formed a purchase decision. The bulk of them (89%) purchase within a week of their visit. And 29% do so within 24 hours.

Source: RevLocal

A One Star Boost In Rating Can Result In A 5% To 9% Increase In Business Income

Businesses that treat customers honorably normally prosper, review sites help make certain of that.

Source: Statuslabs

Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions

Facebook is currently the most popular social media which can likewise affect our buying preferences.

According to social reviews stats, Facebook affects over half of users' purchase choices.

Facebook reviews statistics expose that four out of 5 users are most likely to trust a local business if it has favorable reviews.

Source: RevLocal

The Average Review Length Has Become 65% Shorter Since 2010

These days reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of tweet on twitter.

Source: Review Trackers

74 Percent Of Local Companies Have At Least 1 Google Review

A single review is far from adequate to improve your website's SERP ranking.

Looking at online ratings statistics, we learnt that a company requires to have a minimum of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. Customers expect to see some negative reviews.

Source: Capterra

98 Percent Of Yelp's Site Visitors Purchased From A Business They Found On The Site

Generally, 142 million customers visit Yelp every month. This is as excellent a time as any if you haven't declared your complimentary Yelp business page.

Source: RevLocal

Many Best-selling Items Have An Average Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to client rating stats, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

Only 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of companies really utilize them.

Although we now understand why client reviews are so powerful, a lot of businesses obviously do not.

Source: LsaInsider

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of Online Shopping.

Today's consumers are wary and desire the best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the buying decision.

Source: Statista

70 Percent Of Consumers Need To Read At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. Many people check out a lot more reviews to get an idea of how business is in fact doing. Don't depend upon that fact alone.

Source: Brightlocal