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People Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users
Mobile users choose to get things done quicker. Therefore, purchasing decisions are made quickly.
Online reviews are undoubtedly persuasive, yet marketers haven't necessarily come to value the power of them.
Source: Martech Zone
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of American Consumers
24% of US buyers consider reviews as 'incredibly influential'.
To show the significance of online reviews and scores, did you understand that 81 percent of customers will pay more for a product with reviews and those same clients are also going to accept slower shipping times for such products.
Source: Turntonetworks
Software Reviews Impact Over 98 Percent Of All Purchasers
18% of software purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on just 2 percent of customers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
Online Product Reviews About An Item Can Boost Its Conversion Rate By More Than 270 Percent
User review statistics reveal the purchase probability for an item with five reviews is 270 percent higher than the very same product without reviews.
Source: Spiegel Research Center
One-half Of All Of The Millennial's "Always" Read Online Reviews For Businesses
More youthful people understand the value of being informed. User-generated material has an unassailable influence on consumers.
If businesses think of the power of customer reviews over millennials, they will realize what they've been missing out on. Older people are different though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
Over Half Of Customers Aged 25-34 Submitted Reviews
According to Statista, the younger generations are unsurprisingly the more opinionated ones.
Source: Statista
Negative Reviews Can Increase Conversion By As Much As 85%
It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your website. According to online review data, people spend more than 5 times as long on a website when they read negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
89% Of Clients Review A Companies Feedback To Reviews
Not only do the majority of consumers read the review replies, 30% of them highly value them. Practically 96% read the responses to their own reviews.
Source: Brightlocal
Because They Desire To Purchase A Service Or An Item And Desire To Get The Facts About The Businesses Products And Services, 82% Of Customers Go To Review Sites.
Review sites are places that people go to get the facts about a item, business or service . Users come due to the fact that they have actually already formed a buying decision. The bulk of them (89 percent) buy within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses doubt the integrity of online reviews. Nevertheless, they realize the massive effect user rankings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
Customer Reviews On Items Are Relied On Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the manufacturer states. The reason, makers' descriptions are generally ads.
Source: Martech Zone
74 Percent Of Regional Businesses Have At A Minimum, One Google Review
A single review is far from enough to enhance your site's SERP ranking.
Looking at online ratings stats, we found out that a business needs to have a minimum of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal