Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Consumers

24% of US buyers consider reviews as 'extremely influential'.

To show the importance of online reviews and rankings, did you understand that 81 percent of consumers will pay more for an item with reviews and those same customers are also going to accept slower shipping times for such items.

Source: Turntonetworks

More Than Half Of Customers Will Not Use A Service If It Has Less Than A 4 Star Ranking

This stat is one of many that highlight the significance of online ratings. Now that news of customer complete satisfaction travels this fast, keeping your consumers happy is more important than ever.

57 percent of customers have looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Moreover, 11 percent looked just for organizations with a best five star rating.

Source: Brightlocal

Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

95% Of Disappointed Consumers Will Go Back To A Business If A Business Makes An Effort To Solve Problems Rapidly And Effectively

Consumers don't expect you to be perfect. When things go wrong, they do anticipate you to resolve things. If there is absolutely nothing else a business can do to deal with a concern, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

90 Percent Of Site Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You know what people state about impressions, right?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

Think about asking your visitors to write one if you don't have reviews on your website.

Source: Martech Zone

The Majority Of People Aged 25 To 34 Published Reviews

According to Statista, the more youthful generations are evidently the more vocal ones.

Source: Statista

Online Product Reviews About An Item Can Boost Its Conversion Rate By An Unprecedented 270%

User review statistics show the purchase probability for an item with five reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

73 Percent Of Customers Think Consumer Reviews Are More Crucial Than Star And Number Ratings

Online review stats make it clear individuals aren't satisfied with scores alone.

Consumer reviews make the stats appear more genuine which is what the would-be consumers are looking for. Practically a 3rd of consumers state composed reviews are the only feature that makes them think the websites' reviews are relevant and beneficial.

Source: Fan and Fuel

Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to buy a brand-new automobile and there are several models which fit your criteria. How do you pick the best one for you? Well, you read reviews.

With the help of other people, you manage to pick one that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs

70 Percent Of Consumers Prefer To Discover A Business Via Articles And Reviews, Instead Of Advertisements

Ads are all well and good, however it deserves trying a different approach too. Reviews are by far the best way to find the truth about a product or service.

Source: Statuslabs

67% Of Consumers Claim That Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider

When consumers have to select a service provider, reviews have a massive effect on their decision.

Source: DemandGenReport

Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Companies

Younger individuals know the worth of being informed. User-generated content has an unassailable influence on customers.

They will understand what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

86 Percent Of Customers Would Think About Writing A Review For A Business

Your clients are your most important resource, and it's not just because of the money they invest at your business. They will be prepared to share it if you offer them a good experience.

Source: Brightlocal

88% Of Executives Regard Reputation Risk As A Top Business Issue

Reputation management stats show a business's reputation does not affect simply the customers. Potential team members also take a look at rankings and read reviews.

Source: Deloitte

Customer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review

One review is far from adequate to enhance your site's SERP ranking.

Looking at online scores stats, we found out that a company needs to have an average of 40 reviews before people "Award" it with a star.

Source: Brightlocal