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Since They Want To Buy An Item Or A Service And Desire To Get The Truth About The Businesses Items And Services, 82% Of Consumers Visit Review Sites.
Review websites are places that customers go to get the facts about a business, product and services . Users come because they have actually currently formed a buying decision. The majority of them (89 percent) buy within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal
United States Consumers Consider "Product Performance" To Be The Most Useful Detail In Product Reviews
They focus on various aspects of the shopping experience when people check out reviews. But according to online review stats, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of American clients.
Source: Statista
67% Of Customers Admit Reviews Are A "Very Crucial" Factor When Choosing A Solution Provider
When customers need to choose a solution provider, reviews have a massive influence on their decision.
Source: DemandGenReport
53% Of Consumers Expect Businesses To Reply Within A Week To Unfavorable Reviews
Online review statistics clarify that 63% of client reviews remain without a reaction. That's regrettable, due to the fact that those companies are losing customers that way.
Source: Review Trackers
77% Of Individuals Don't Rely On Reviews That Are Older Than Three Months
Customers don't care how excellent your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that companies should to be constantly requesting reviews.
Source: Statuslabs
63.6% Of Consumers Check Out Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review stats reveal the basic popularity of a site can only go so far.
Source: Review Trackers
73% Of Customers Think Client Reviews Are More Vital Than Star And Number Scores
Online review stats make it clear people aren't satisfied with scores alone.
Client reviews make the stats appear more genuine which is what the prospective clients are searching for. Nearly a third of customers say written reviews are the only function that makes them believe the sites' reviews are helpful and relevant.
Source: Fan and Fuel
70 Percent Of Customers Prefer To Find Out About A Business Via Articles And Reviews, Rather Than Advertisements
Advertisements are all well and good, however it deserves trying a different approach as well. Reviews are by far the best way to discover the truth about a product or service.
Source: Statuslabs
Online Product Reviews About A Product Can Increase Its Conversion Rate By More Than 270%
User review stats reveal the purchase likelihood for an item with five reviews is 270% higher than the same product without reviews.
Source: Spiegel Research Center
Reviews Shared On Twitter Can Help Increase Online Sales By 6.46%
Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
Google Represents 57.5% Of All Reviews All Over The World
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
Here's the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
83 Percent Of Consumers Don't Trust Advertising
The traditional channels to reach consumers aren't as prominent as they utilized to be. A lot of users who no longer trust advertisements choose to focus on customers' recommendations online.
Source: Statuslabs
52% Of Customers Rely On A Product More If It Has Unfavorable Reviews Also
We already touched upon the positive and negative reviews and their impact on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
Just 6 Percent Of Customers Don't Rely On Client Reviews At All
According to client review data, a whopping 19 percent of customers always trust online reviews and never a make a purchase without checking out reviews initially.
Source: Statista
Favorable Reviews Encourage 68 Percent Of Consumers To Choose Local Businesses
Since the large majority of consumers check out reviews, you would want yours to be appealing to brand-new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal