Positive Reviews Motivate 68% Of Consumers To Choose Local Businesses

Since the vast bulk of customers check out reviews, you'd want yours to be appealing to new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

30% Of Consumers Feel Comfortable With A Business Which Answers Online Reviews

Communicating with your customers develops trust. Even something as basic as responding to their reviews and comments can make them feel appreciated.

As you may anticipate, customers who feel this way are ready to spend more money with a business.

Source: Statuslabs

53% Of Consumers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews

Online review stats clarify that 63% of consumer reviews remain without a reaction. That's too bad, because those businesses are losing clients that way.

Source: Review Trackers

Consumers Might Invest 31% More With A Business That Has Great Reviews

Pay attention to this statistic. The better other users describe your product and services, the more money you can charge and customer review stats reveal to us precisely just how much more.

Source: Martech Zone

52% Of Consumers Rely On A Product More If It Has Negative Reviews Too

We already touched upon the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

A One Star Boost In Score Can Result In A 5% To 9% Increase In Business Earnings

Businesses that treat customers well normally flourish, review websites help ensure of that.

Source: Statuslabs

Many Best-selling Products Have A Typical Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to customer rating statistics, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

88% Of Americans Claimed That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices

Stats reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

86 Percent Of Customers Would Think About Composing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you give them a great experience.

Source: Brightlocal

95% Of Unhappy Consumers Will Go Back To A Company If A Company Makes An Effort To Solve Problems Rapidly And Efficiently

Consumers do not anticipate you to be perfect. They do anticipate you to take care of things when they go wrong. If there is absolutely nothing else a company can do to fix a problem, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star ranking is the first thing consumers see. Still, users focus on other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA customers.

Source: Statista

Consumers Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done much faster. Therefore, purchasing choices are made quickly.

Online reviews are obviously convincing, yet marketers have not always come to value the power of them.

Source: Martech Zone

83% Of Consumers Do Not Rely On Advertising

The conventional channels to reach consumers aren't as prominent as they used to be. A lot of users who no longer trust advertisements select to pay attention to consumers' recommendations online.

Source: Statuslabs