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Google Represents 57.5% Of All Reviews Across The World
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
Just 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies in fact use them.
Although we now know why customer reviews are so powerful, a lot of businesses obviously do not.
Source: LsaInsider
Half Of All Millennial's "Constantly" Check Out Online Reviews For Companies
Younger individuals know the worth of being informed. User-generated material has an indisputable effect on consumers.
They will understand what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older individuals are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
15% Of Customers Do Not Trust Businesses With No Online Reviews
No trust means no interactions. 15 percent of possible consumers will not even think about working with a business they can't find opinions about.
Source: Statuslabs
61 Percent Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars
Generally two thirds of companies have good and awesome ratings. Only 5% of businesses have a rating listed below three stars.
Source: Brightlocal
Over Half Of People Aged 25-34 Gave Reviews
According to Statista, the younger generations are unsurprisingly the more opinionated ones.
Source: Statista
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business
The star score is the first thing consumers see. Still, users pay attention to other aspects also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of American customers.
Source: Statista
90 Percent Of Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what people say about first impressions, right?
Users get their first impression of your businesses through reviews. Typically through less than 10 of them.
Think about asking your visitors to write one if you don't have reviews on your website.
Source: Martech Zone
89% Of Customers Browse A Businesses Responses To Reviews
Not only do the majority of individuals read the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.
Source: Brightlocal
Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
88% Of Executives View Reputation Risk As A Leading Business Concern
Reputation management statistics suggest a business's reputation doesn't impact simply the customers. Prospective team members also take a look at ratings and take a look at reviews.
Source: Deloitte
82% Of Consumers Check Out Review Websites Because They Want To Buy A Service Or An Item And Want To Get The Facts About The Businesses Product Or Services.
Users come since they have actually currently formed a purchase decision. The bulk of them (89%) buy within a week of their visit.
Source: RevLocal
70% Of Customers Prefer To Learn About A Business By Means Of Posts And Reviews, Rather Than Advertisements
Advertisements are all well and good, but it's worth attempting a different approach also. Reviews are by far the very best method to find the truth about a product or service.
Source: Statuslabs
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
A Single Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated content can do wonders in terms of conversions.
A single review can have an enormous impact on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can supply a mind-blowing 44% increase.
Source: RevLocal
91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family
Online review stats position clients' reviews as the most reliable source of recommendations. Online reviews generally carry the exact same weight as recommendations from family and friends.
Source: Brightlocal
United States Buyers View "Product Performance" To Be The Most Helpful Information In Product Reviews
When individuals check out reviews, they focus on various aspects of the shopping experience. However according to online review stats, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of American clients.
Source: Statista