Many Popular Items Have An Average Score Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star ratings are suspicious. Someone always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star scores. Sometimes a lower ranking actually helps your overall rating.

According to customer rating statistics, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Google Represents 57.5% Of All Reviews Worldwide

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

Here's the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

74% Of Local Businesses Have At Least One Google Review

One review is far from sufficient to improve your website's SERP ranking.

Taking a look at online rankings stats, we found out that a business requires to have at least 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

61 Percent Of Regional Businesses Have An Average Rating Of 4 Or 5 Stars

Generally two thirds of companies have excellent and great rankings. Just 5% of businesses have a ranking below three stars.

Source: Brightlocal

Only 44% Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of businesses in fact use them.

Although we now know why client reviews are so effective, a lot of businesses obviously do not.

Source: LsaInsider

83% Of All Younger Clients Were Asked To Post A Review Recently

Of those invited, 80% of customers did give a review. In general, businesses have actually asked 66% of all clients to give a review on their business.

Source: Brightlocal

83 Percent Of Consumers Do Not Trust Advertising

The traditional channels to reach customers aren't as influential as they utilized to be. The majority of users who no longer trust ads choose to take notice of consumers' recommendations online.

Source: Statuslabs

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike check out reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'always' or 'extremely frequently'.

Source: Trust You

67% Of Consumers Suggest Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider

When clients have to select a solution provider, reviews have a huge impact on their decision.

Source: DemandGenReport

82 Percent Of Customers Go To Review Sites Because They Wish To Acquire A Product Or A Service And Wish To Get The Facts About Business Product Or Services.

Users come since they have actually already formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit.

Source: RevLocal

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Consumers

24% of US buyers consider reviews as 'exceptionally influential'.

To highlight the importance of online reviews and scores, did you understand that 81 percent of consumers will pay more for an item with reviews and those very same customers are also willing to accept slower shipping times for such products.

Source: Turntonetworks

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

89% Of Buyers Want To Read Reviews Using Their Smart Devices

Be it via an app or a mobile internet browser, consumers choose to read reviews on their smart phones.

Source: Statista

73% Of Customers Believe Client Reviews Are More Important Than Star And Number Ratings

Online review statistics make it clear individuals aren't pleased with ratings alone.

Consumer reviews make the stats appear more authentic which is what the potential customers are searching for. Almost a third of consumers say written reviews are the only feature that makes them believe the sites' reviews are appropriate and beneficial.

Source: Fan and Fuel

Most Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they've gone to a vendor. Online review trends reveal people prefer to comment if they had a favorable experience, rather than a average or unfavorable one.

Source: Brightlocal

Just 6% Of Consumers Don't Rely On Customer Reviews At All

According to customer review statistics, a tremendous 19 percent of customers always trust online reviews and never ever a purchase without reading reviews initially.

Source: Statista

77% Of Customers Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how great your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that companies should to be constantly requesting reviews.

Source: Statuslabs

US Buyers View "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on various elements of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American customers.

Source: Statista