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Due To The Fact That They Desire To Purchase A Service Or An Item And Want To Get The Facts About The Businesses Items And Services, 82% Of Consumers Visit Review Sites.
Users come since they have already formed a buying decision. The bulk of them (89 percent) buy within a week of their visit.
Source: RevLocal
72% Of Customers Won't Take Action Before They Read Some Reviews
No matter how attractive your marketing is, you still require consumer reviews. There's no way around it. Customers are still happy to hear you out, but they trust other people more.
Source: My Testimonial Engine
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.
The share of customers, who pay attention to the number of reviews is presently at 46 percent.
Source: Brightlocal
If A Business Handles Problems Rapidly And Effectively, 95% Of Dissatisfied Consumers Will Return To A Business
Consumers don't expect you to be perfect. When things go wrong, they do anticipate you to take care of things. If there is absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
US Shoppers Consider "Product Performance" To Be The Most Valuable Info In Product Reviews
When individuals check out reviews, they concentrate on different elements of the shopping experience. However according to online review statistics, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of USA customers.
Source: Statista
Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the manufacturer says. The reason, producers' descriptions are generally ads.
Source: Martech Zone
63.6% Of Consumers Check Out Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.
When it comes to trust, these online review statistics reveal the general popularity of a site can only go so far.
Source: Review Trackers
Only 6 Percent Of Consumers Don't Trust Customer Reviews At All
According to customer review statistics, a tremendous 19 percent of consumers constantly rely on online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
70% Of Customers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people read a lot more reviews to get a clear view of how the business is in fact doing. Don't depend on that fact alone.
Source: Brightlocal
70 Percent Of Consumers Prefer To Find Out About A Business Via Articles And Reviews, Rather Than Advertisements
Advertisements are all well and good, but it's worth trying a different approach also. Reviews are without a doubt the very best method to discover the truth about a product or service.
Source: Statuslabs
52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Too
We already touched upon the negative and positive reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. Customers expect to see some negative reviews.
Source: Capterra