Software Application Reviews Influence Over 98 Percent Of All Buyers

18 percent of software purchasers consider reviews to be a vital factor in the purchase process. Software reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

77% Of Individuals Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how great your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that businesses should to be continuously asking for reviews.

Source: Statuslabs

83% Of All Younger Consumers Were Asked To Submit A Review Recently

Of those asked, 80% of consumers did post a review. In general, businesses have asked 66% of all customers to submit a review on their business.

Source: Brightlocal

53% Of Americans Consider Item Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and desire the best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the buying decision.

Source: Statista

Most Best-selling Products Have An Average Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. In some cases a lower ranking really helps your overall score.

According to customer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

15 Percent Of People Don't Trust Businesses Without Online Reviews

No trust suggests no interactions. 15 percent of possible consumers won't even think about working with a business they can't find viewpoints about.

Source: Statuslabs

71% Of Millennials Browse Consumer Reviews Of Expert Services

Majority of all people in need of a professional service rely on online reviews.

According to online reviews stats, 59% used online reviews to choose a physician or an attorney.

Younger people (age 18-35) are even more inclined to work with an expert based on online reviews. Just 19% of millennials will consider working with an attorney without any.

Source: Thomson Reuters

Favorable Reviews Motivate 68% Of Customers To Use Local Businesses

Given that the vast bulk of customers read reviews, you'd want yours to be inviting to brand-new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

82% Of Consumers Check Out Review Sites Because They Want To Buy A Product Or A Service And Want To Get The Facts About Business Product Or Services.

Users come because they have already formed a buying decision. The majority of them (89 percent) buy within a week of their visit.

Source: RevLocal

64% Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who check out customer reviews, concur that it increases their buying confidence.

Organizations utilize the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

The Majority Of Consumers Aged 25 To 34 Published Reviews

According to Statista, the more youthful generations are plainly the more vocal ones.

Source: Statista

73 Percent Of Customers Think Customer Reviews Are More Crucial Than Star And Number Scores

Online review stats make it clear individuals aren't satisfied with scores alone.

Consumer reviews make the stats appear more authentic which is what the prospective consumers are looking for. Nearly a 3rd of consumers say written reviews are the only function that makes them think the sites' reviews are useful and pertinent.

Source: Fan and Fuel

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a new vehicle and there are several models which fit your criteria. How do you select the best one for you? Well, you read online reviews.

With the help of other people, you manage to choose a model that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

Just 44% Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of companies really make use of them.

Although we now understand why consumer reviews are so powerful, many businesses apparently do not.

Source: LsaInsider

74 Percent Of Local Businesses Have At A Minimum, One Google Review

A single review is far from adequate to improve your site's SERP ranking.

Looking at online rankings stats, we learnt that a company requires to have a minimum of 40 reviews before people "Award" it with a star.

Source: Brightlocal

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated material can do wonders in regards to conversions.

A single review can have a substantial influence on your business.

A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can supply a mind-blowing 44 percent boost.

Source: RevLocal

77% Of Customers Would Leave A Review If They Were Asked

More than a 35% would leave a review to advise others about their customer encounter and 24% would probably direct their review to the business itself.

Over a 26% would be willing to leave a review to assist other individuals with their choice making process.

Source: Podium

More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70%

One negative review suffices for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone