61 Percent Of Local Businesses Have An Average Ranking Of 4 To 5 Stars

Generally two thirds of companies have excellent and great scores. Only 5% of companies have a ranking listed below three stars.

Source: Brightlocal

Consumers Could Spend 31 Percent More With A Business That Has Fantastic Reviews

Pay attention to this statistic. The better other users describe your product and services, the more money you can charge and customer review stats reveal to us precisely how much more.

Source: Martech Zone

73% Of Customers Think Written Reviews Are More Vital Than Star And Number Ratings

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Consumer reviews make the stats appear more authentic which is what the would-be clients are searching for. Practically a 3rd of customers say composed reviews are the only feature that makes them think the sites' reviews are helpful and appropriate.

Source: Fan and Fuel

83% Of Clients Don't Rely On Advertising

The traditional channels to reach clients aren't as prominent as they utilized to be. Many users who no longer trust advertisements choose to take note of consumers' recommendations online.

Source: Statuslabs

64% Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out client reviews, concur that it increases their buying confidence.

Businesses utilize the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

98% Of Yelp's Website Visitors Purchased From A Business They Found On The Site

Usually, 142 million consumers visit Yelp on a monthly basis. If you have not claimed your free Yelp business page, this is as great a time as any.

Source: RevLocal

77% Of Consumers Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how excellent your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that businesses ought to be continuously requesting reviews.

Source: Statuslabs

90 Percent Of Clients Require Less Than 10 Reviews To Form An Opinion About A Business

You know what people say about first impressions?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

These online review statistics reveal the general popularity of a website can only presume when it pertains to trust.

Source: Review Trackers

Google Accounts For 57.5% Of All Reviews Globally

Google is in the lead here, followed by Facebook as a distant second.

These the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

60% Of Consumers Check Out Blog And Social Network Reviews On Their Cell Phones Prior To Shopping

In-store shopping is influenced significantly by blogs and reviews on social media. With males being twice as likely to be affected than women.

Reviews and ranking data reveal people value the opinion of peers more than any other material.

Source: Collective Bias

More Than Four Negative Reviews About A Business Or Product Might Reduce Sales By 70%

One negative review suffices for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

The Average Review Length Has Actually Become 65% Shorter Since 2010

In recent years reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Use A Service

This stat is among many that highlight the importance of online rankings. Now that news of client fulfillment travels this fast, keeping your customers pleased is more crucial than ever.

57% of consumers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

Additionally, 11% looked only for companies with a best five star ranking.

Source: Brightlocal

Software Reviews Impact Over 98 Percent Of All Buyers

18% of software purchasers consider reviews to be an essential factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of consumers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

89% Of Shoppers Like To Read Reviews Using Their Mobile Phones

Be it via an app or a mobile web browser, everyday people choose to read reviews on their mobile devices.

Source: Statista

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive force for users to devote more time on your website. According to online review data, people spend more than five times as long on a website when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo