95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they check out reviews 'constantly' or 'really often'.

Source: Trust You

67% Of Customers Report Reviews Are A "Extremely Important" Factor When Choosing A Service Provider

When clients need to select a service provider, reviews have a massive effect on their decision.

Source: DemandGenReport

60 Percent Of Customers Seek Advice From Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With men being twice as likely to be affected than women.

Reviews and ranking data reveal individuals value the opinion of peers more than any other content.

Source: Collective Bias

Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses actually utilize them.

Although we now understand why customer reviews are so powerful, many businesses obviously don't.

Source: LsaInsider

83% Of All Younger Clients Were Invited To Post A Review Recently

Of those asked, 80% of customers did post a review. Overall, businesses have asked 66% of all consumers to give a review on their business.

Source: Brightlocal

89% Of Customers Prefer To Read Reviews Using Their Smart Devices

Be it by means of an app or a mobile browser, most people choose to read reviews on their mobile devices.

Source: Statista

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of USA Consumers

24% of US consumers consider reviews as 'very influential'.

To highlight the importance of online reviews and ratings, did you understand that 81 percent of customers will pay more for a product with reviews and those exact same customers are also willing to accept slower shipping times for such items.

Source: Turntonetworks

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

70 Percent Of Consumers Prefer To Learn About A Business By Means Of Reviews And Articles, Rather Than Ads

Advertisements are all well and good, however it deserves trying a different approach too. Reviews are by far the best method to find the truth about a product or service.

Source: Statuslabs

The Majority Of Local Businesses Have Approximately 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends reveal people choose to comment if they had a favorable experience, rather than a mediocre or negative one.

Source: Brightlocal

Customers Might Invest 31 Percent More With A Business That Has Terrific Reviews

Take note of this fact. The better other users describe your services or product, the more cash you can charge and consumer review stats show us exactly just how much more.

Source: Martech Zone

88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management stats suggest a business's reputation does not affect simply the customers. Potential employees also take a look at scores and take a look at reviews.

Source: Deloitte

The Typical Review Word Count Has Become 65% Shorter Since 2010

In recent years reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

Many Popular Items Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to consumer rating stats, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Income

Businesses that treat customers fairly generally flourish, review sites help make certain of that.

Source: Statuslabs

Over Half Of Individuals Aged 25 To 34 Submitted Reviews

According to Statista, the more youthful generations are obviously the more opinionated ones.

Source: Statista

89% Of Consumers Read A Businesses Replies To Reviews

Not only do many consumers check out the review replies, 30% of them hold them in high regard. Almost 96% read the responses to their own reviews.

Source: Brightlocal

Reviews Posted On Twitter Can Improve Online Sales By 6.46%

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo