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89% Of Consumers Browse A Businesses Reactions To Reviews
Not only do many customers read the review replies, 30% of them value them highly. Almost 96% read the replies to their own reviews.
Source: Brightlocal
The Typical Review Word Count Has Gotten 65% Much Shorter Since 2010
In the present day reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of a tweet.
Source: Review Trackers
89% Of Customers Want To Read Reviews On Their Smart Devices
Be it through an app or a mobile browser, people young and old choose to read reviews on their smart phones.
Source: Statista
95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
77% Of Individuals Do Not Trust Reviews That Are Older Than 3 Months
Clients don't care how excellent your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.
Consumers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.
It is for this reason that companies ought to be constantly asking for reviews.
Source: Statuslabs
64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who check out consumer reviews, agree that it increases their purchasing confidence.
Companies utilize the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
63.6 Percent Of Consumers Go To Google To Check For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.
When it comes to trust, these online review stats show the general appeal of a website can just go so far.
Source: Review Trackers
95% Of Disappointed Customers Will Go Back To A Company If A Company Makes An Effort To Solve Issues Rapidly And Efficiently
Clients do not anticipate you to be perfect. They do expect you to take care of things when they go wrong. If there is absolutely nothing else a company can do to fix a concern, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
Visitors Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done faster. Buying choices are made rapidly.
Online reviews are certainly persuasive, yet marketers have not always come to value the power of them.
Source: Martech Zone
86% Of Customers Would Consider Composing A Review For A Business
Your clients are your most important resource, and it's not just because of the money they spend at your business. If you give them a great experience, they will want to share it.
Source: Brightlocal
If They Were Asked, 77% Of Consumers Would Likely Leave A Review
More than a 35% would submit a review to advise others about their client encounter and 24% would likely direct their review to the company itself.
Over a 26% would want to give a review to help other individuals with their decision making process.
Source: Podium
72% Of Consumers Will Not Take Action Before They Check Out Some Reviews
Regardless of how appealing your marketing is, you still require customer reviews. There's no skirting around it. Consumers are still willing to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
88% Of Executives Regard Reputation Risk As A Top Business Concern
Reputation management stats suggest a company's reputation doesn't impact simply the customers. Prospective employees likewise look at scores and read reviews.
Source: Deloitte