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71% Of Millennials Search Customer Reviews Of Expert Services
Majority of all people in need of a professional service rely on online reviews.
According to online reviews statistics, 59% used online reviews to select a legal representative or a physician.
Young people (age 18-35) are much more likely to hire an expert based on online reviews. Only 19% of millennials will think about working with a legal representative without any.
Source: Thomson Reuters
67% Of Customers Say Reviews Are A "Extremely Crucial" Factor When Selecting A Solution Provider
Reviews have an enormous impact on their decision when customers have to choose a service provider.
Source: DemandGenReport
Online Item Reviews About An Item Can Amplify Its Conversion Rate By More Than 270 Percent
User review stats show the purchase likelihood for an item with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
89% Of Individuals Want To Read Reviews Using Their Smart Devices
Be it through an app or a mobile web browser, most people prefer to read reviews on their phones.
Source: Statista
Software Application Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of customers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
Negative Reviews Can Increase Conversion By Up To 85 Percent
It sounds crazy, however negative reviews can be a positive force for users to spend more time on your website. According to online review data, individuals devote more than 5 times as long on a site when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
98 Percent Of Yelp's Visitors Purchased From A Business They Found On The Website
Typically, 142 million consumers go to Yelp monthly. If you have not claimed your free Yelp business page, this is as good a time as any.
Source: RevLocal
Reviews Published On Twitter Can Help Improve Online Sales By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
70% Of Consumers Prefer To Find Out About A Business Via Short Articles And Reviews, Instead Of Advertisements
Ads are all well and good, but it deserves trying a different approach also. Reviews are without a doubt the very best way to discover the truth about a service or product.
Source: Statuslabs
Over Half Of People Aged 25 To 34 Posted Reviews
According to Statista, the more youthful generations are clearly the more vocal ones.
Source: Statista
64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read client reviews, agree that it increases their buying confidence.
Businesses use the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70%
One negative review is enough for 35 percent of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business
4 reviews may be too few. Most people read much more reviews to get a better idea of how the business is in fact doing. Don't depend on that fact alone.
Source: Brightlocal