53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's shoppers are wary and want the very best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the buying decision.

Source: Statista

If They Were Asked, 77% Of Customers Would Most Likely Submit A Review

More than a 35% would post a review to advise others about their client experience and 24% would certainly direct their review to the business itself.

Over a 26% would be willing to leave a review to help other individuals with their choice making process.

Source: Podium

70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people check out a lot more reviews to get a clear view of how business is in fact doing. Do not depend upon that statistic alone.

Source: Brightlocal

91% Of Millennials Have Confidence In Online Reviews As Much As Friends And Family

Online review statistics place customers' reviews as the most reliable source of recommendations. Online reviews typically carry the exact same weight as advice from family and friends.

Source: Brightlocal

74 Percent Of Local Companies Have At A Minimum, One Google Review

One review is far from adequate to enhance your site's SERP ranking.

Looking at online rankings data, we found out that a company needs to have a minimum of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

Most Best Selling Products Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to customer rating statistics, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

83 Percent Of Customers Do Not Trust Advertising

The traditional channels to reach customers aren't as influential as they used to be. A lot of users who no longer trust advertisements select to focus on clients' recommendations online.

Source: Statuslabs

49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of consumers, who focus on the number of reviews is currently at 46%.

Source: Brightlocal

67% Of Consumers Suggest Reviews Are A "Extremely Important" Factor When Picking A Service Provider

Reviews have a huge impact on their decision when clients have to pick a service provider.

Source: DemandGenReport

Most Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have gone to a vendor. Online review trends reveal people choose to comment if they had a positive experience, instead of a average or negative one.

Source: Brightlocal

83% Of All Younger Clients Were Invited To Give A Review Recently

Of those invited, 80% of consumers did give a review. Overall, companies have actually asked 66% of all customers to submit a review on their company.

Source: Brightlocal

The Typical Review Length Has Actually Gotten 65% Shorter Since 2010

At this present time reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of tweet from twitter.

Source: Review Trackers

89% Of Clients Review A Companies Feedback To Reviews

Not only do the majority of shoppers read the review replies, 30% of them value them highly. Practically 96% read the replies to their own reviews.

Source: Brightlocal

15 Percent Of People Don't Trust Businesses Without Any Online Reviews

No trust means no interactions. 15% of possible customers won't even consider doing business with a company they can't find viewpoints about.

Source: Statuslabs

A Lone Business Review Can Raise Its Conversions By 10%

Online review stats reveal user-generated content can do miracles in terms of conversions.

A single review can have an enormous impact on your business.

A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can supply a mind-blowing 44% increase.

Source: RevLocal