77% Of Consumers Would Definitely Give A Review If They Were Asked

More than a 35% would leave a review to notify others about their consumer experience and 24% would probably direct their review to the business itself.

Over a 26% would want to leave a review to help other individuals with their choice making process.

Source: Podium

Due To The Fact That They Want To Acquire A Service Or An Item And Desire To Get The Truth About The Businesses Items And Services, 82 Percent Of Customers Go To Review Sites.

Users come due to the fact that they have currently formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit.

Source: RevLocal

The Majority Of Shoppers Aged 25-34 Submitted Reviews

According to Statista, the more youthful generations are obviously the more opinionated ones.

Source: Statista

63.6 Percent Of Customers Check Out Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review stats show the basic appeal of a website can only go so far.

Source: Review Trackers

95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business travelers alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they read reviews 'constantly' or 'really often'.

Source: Trust You

91 Percent Of Millennials Rely On Online Reviews As Much As Loved Ones

Online review stats position clients' reviews as the most trustworthy source of recommendations. Online reviews typically carry the exact same weight as suggestions from friends and family.

Source: Brightlocal

53% Of Consumers Expect Companies To Reply Within A Week To Unfavorable Reviews

Online review stats show that 63% of consumer reviews stay without a reaction. That's regrettable, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Companies

Younger people understand the worth of being informed. User-generated material has an unassailable impact on consumers.

They will recognize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older people are various though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses question the integrity of online reviews. Nonetheless, they understand the huge impact user ratings have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

53% Of Americans Consider Product Reviews And Ratings As The Most Crucial Part Of Online Shopping.

Today's buyers are smart and want the very best bang for their buck. It's no wonder that they consider reading reviews as a huge part of the buying decision.

Source: Statista

71% Of Millennials Browse Customer Reviews Of Professional Services

More than half of all people in need of a professional service rely on online reviews.

According to online reviews statistics, 59% used online reviews to select a doctor or an attorney.

Younger people (age 18-35) are a lot more likely to work with a professional based on online reviews. Only 19% of millennials will think about hiring an attorney without any.

Source: Thomson Reuters

Negative Reviews Can Boost Conversion By Up To 85 Percent

It sounds insane, but negative reviews can be a positive factor for users to devote more time on your site. According to online review data, individuals spend more than five times as long on a site when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or faked reviews.

Source: Reevoo

More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

52% Of Consumers Trust A Product More If It Has Negative Reviews Also

We already touched upon the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are positive. Consumers expect to see some negative reviews.

Source: Capterra

Favorable Reviews Encourage 68% Of Customers To Use A Local Business

Given that the large majority of customers read reviews, you would want yours to be inviting to brand-new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal