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89% Of Consumers Prefer To Read Reviews On Their Smartphones
Be it through an app or a mobile browser, consumers choose to read reviews on their cell phones.
Source: Statista
Negative Reviews Can Improve Conversion By Up To 85%
It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your website. According to online review statistics, people spend more than 5 times as long on a website when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
70 Percent Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people check out many more reviews to get a better idea of how business is in fact doing. Do not depend on that statistic alone.
Source: Brightlocal
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the positive and negative reviews and their result on consumers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. People expect to see some unfavorable reviews.
Source: Capterra
49% Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision
Customers value not just the quality or nature of the reviews, but they consider their quantity and recency also.
The share of consumers, who take note of the number of reviews is currently at 46%.
Source: Brightlocal
53% Of Customers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews
Online review stats clarify that 63% of customer reviews remain without a response. That's regrettable, due to the fact that those businesses are losing consumers that way.
Source: Review Trackers
90% Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what people state about first impressions?
Users get their impression of your businesses through reviews. Normally through less than 10 of them.
Consider asking your visitors to compose one if you do not have reviews on your site.
Source: Martech Zone
Reviews Published On Twitter Can Boost Revenues By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are free, a remarkably low number of companies in fact make use of them.
Although we now understand why consumer reviews are so effective, many businesses apparently don't.
Source: LsaInsider
The Majority Of Individuals Aged 25-34 Gave Reviews
According to Statista, the younger generations are apparently the more vocal ones.
Source: Statista
Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of United States Clients
24% of US consumers consider reviews as 'extremely influential'.
To illustrate the importance of online reviews and rankings, did you understand that 81% of consumers will pay more for a product with reviews and those same customers are likewise going to accept slower shipping times for such items.
Source: Turntonetworks
67% Of Consumers Claim That Reviews Are A "Extremely Important" Factor When Selecting A Service Provider
When customers have to choose a service provider, reviews have a massive effect on their decision.
Source: DemandGenReport
86% Of Consumers Would Consider Composing A Review For A Business
Your customers are your most important resource, and it's not just because of the money they spend at your business. If you provide a good experience, they will want to share it.
Source: Brightlocal
The Typical Review Word Count Has Actually Become 65% Shorter Since 2010
Presently reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a tweet.
Source: Review Trackers
15 Percent Of Clients Don't Trust Businesses Without Online Reviews
No trust suggests no interactions. 15 percent of potential customers won't even think about doing business with a business they can't discover opinions about.
Source: Statuslabs
60 Percent Of Consumers Check Out Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With men being two times as likely to be affected than women.
Reviews and rating stats reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias
30% Of Customers Feel Favorable To A Company Which Reacts To Online Reviews
Staying connected with your customers builds their trust. Even something like responding to their comments and reviews can make them feel appreciated.
As you might anticipate, clients who feel this way are ready to invest more money with a company.
Source: Statuslabs
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz